The talking machine world (Jan-Dec 1909)

16 THE TALKING MACHINE WORLD. What are you going to do this year ? /TT Certainly a great, great deal more than last. The tariff has been settled, thousands are being daily put to work, the crops of the country are the greatest in its history, and there will be a liberal letting loose of the coin of the realm. £H From now on we ex^1 perience the real golden days of the Victor selling season, so be the WISE dealer and place your order for machines and records at the earliest possible moment—AT ONCE. /TT This is the time to do ^| a lot of thinking. The question of ordering your machine and record stocks is now under consideration. And the question demands your immediate thought, and EXECUTION. /TT We are here to help you with one of the finest machine and record stocks in the country, and our famous PERFECT SERVICE insures your orders receiving the promptest and best attention possible. q With pleasure at your service. St. Louis Talking Machine Co. 1012 OLIVE ST., ST. LOUIS, MO. The Only Exclusive Victor Distributors in Missouri NEWS FROM THE SAINTLY CITY. Steady Improvement Noted in Trade as Fall Approaches — St. Louis Talking Machine Co. Make Preparations for Busy Season — Perparing for Centennial Celebration — Columbia Store Reports Good Business — Union House Furnishing Co. to Move — Their Big Talking Machine Department. (Special to The Talking Machine World.) St. Louis, Mo., Sept. 5, 1909. The talking machine business for the month of August has" been generally quiet, but the latter part of the. month showed a good improvement, which presages a good trade for the month of September. All indications point to a good fall and winter trade, and all the dealers believe that they will have it. The St. Louis Talking Machine Co. are most sanguine that everything points to a fall trade of unusual magnitude, and have made preparations accordingly. This firm by its splendid example of optimism has infused and inspired in their dealers a spirit of buoyancy and faith in the immediate future that promises great returns. Already a splendid increase in out-of-town orders is noted, and from all sides they are receiving the assurance of the hearty co-operation of their dealers to make this the banner fall business in the history of the talking machine trade. O. A. Gressing, manager of the St. Louis Talking Machine Co., has just returned from a ten days' visit with his sister in Milwaukee, where he went to recover from an attack of malaria that took possession of him on his last trip south. S. H. Johnson, of the St. Louis Talking Machine Co., is spending ten days visiting his mother in Ypsilanti, and also calling on old friends in Detroit. Miss Converse, also of this firm, returned from her vacation and expresses herself as more pleased with the heat of St. Louis than the cold of Lake Michigan. L. A. Cummins, traveler for the St. Louis Talking Machine Co., is on a prolonged trip through southwest Arkansas and Oklahoma and will be on the road about a month. Recent trade visitors to the St. Louis Talking Machine Co. were T. J. Keith, Summerfield, 111.; R. A. Gray, manager the A. Sellner Co., Quincy, 111.; W. W. Fisher, Murphysboro, 111.; Dr. J. A. White, New Franklin, Mo.; C. N. Buchanan, Cairo, 111.; Samuel M. Field, Little Rock, Ark., and Thomas B. Anderson, Memphis, Tenn.; C. E. and E. F. Brokaw, Queen City, Mo. The Centennial Celebration, which extends from Oct. 3 to 9, will be a great affair, and the St. Louis Talking Machine Co. are extending to all their dealers a hearty and cordial invitation to make their headquarters with them while in the city. Manager E. B. Walthall, of the Columbia Phonograph Co., reports that their August trade was considerably better than a year ago, and that everything points to an excellent trade from now on. Mr. Walthall, accompanied by his wife, returned, Sept. 6, from a two weeks' vacation, which was spent at his old home at Horse Cave, Ky. This concern recently sold one of their symphony grand cabinet graphophones to the members of the Merchants' Exchange here, who purchased it as a present to the new Uni.ed States Cruiser St. Louis. F. G. Cook, formerly retail manager of the retail department of the Chicago office of the Columbia Phonograph Co., has succeeded W. S. Byrd as traveling salesman for the local office. He has just returned from his first trip after establishing a number of new dealers throughout this State. W. A. Brenner, of the Koerber-Brenner Music Co., returned, Sept. 6, from a vacation of nearly two months, which was spent in Colorado. This firm report that their business is picking up nicely and that they will have a good fall and winter trade. D. K. Myers, the well known Zonophone dealer, reports that trade is improving right along with splendid prospects from now on. Marks Silverstone, of the Silverstone Talking Machine Co., reports good prospects and that trade is picking up. W. H. Allaire, who succeeded Mr. Klohr as traveler for the National Phonograph Co., throughout this State, was a recent visitor here. The Thiebes-Stierlin Music Co. report that their talking machine trade for August was up to expectations, and that they consider the prospects for the fall and winter to be first class. Mr. Knight, of the Knight Mercantile Co., reports that everything looks very bright for a good fall and winter trade. The Union House Furnishing Co. will remove to their handsome new store at the northwest corner of Seventh street and Washington avenue on Oct. 3. They will occupy several floors in the Lind building at the southwest corner of Seventh street and Lucas avenue, which is right back of their new building. The fourth floor of the Lind building will be used for their talking machine business exclusively and on which will be two very large handsome sound rooms. The seventh floor of this building will be used for a talking machine recital room exclusively, and concerts will be given frequently. The room is 140 x 60 ft. M. S. Kopf is manager of this department, and states that while the firm's talking machine business has been good it will be largely increased in the new location. They have taken on the Edison, and will now sell both the Victor and Edison machines. They will also add two more salesmen. POUPLAR R0CKF0ED CABINET STYLE. One of the popular styles of cabinets made by the Rockford Cabinet Co., Rockford, 111., is that illustrated herewith. It is finding a rapid sale by reason of its convenience, finish and appearance. It can be sold at a price which will afford a profit to the dealer "pushing" talking machine cabinets. O. Heineman, general manager of the Carl Lindstrom & Co. plant, one of the largest talking machine factories in Germany, Berlin, sailed from New York, August 24, on the "Kaiser Wilhelm der Grosse," the North German Lloyd express steamer, for Bremen. He has been here for a month, more on pleasure than business, and expects to come back in the early fall. P. Kretschmer, manager of Lindstrom & Co.'s American branch, went to Europe August 14, on the "New York" of the American Line. He will also return later. Two special big hits — "I've Got Rings on My Fingers," No. 5737 (Blanche Ring in "The Midnight Sons"), and gems from "The Beauty Spot," by Victor orchestra, No. 31,745, were specially announced by the Victor Talking Machine Co. to go on sale with the September supplement on August 28. These two numbers are said tobe enormously popular.