The talking machine world (Jan-Dec 1916)

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THE TALKING MACHINE WORLD An unsolicited tribute to the value of the Talking Machine World as a profitable advertising medium. 101 F. E. Levanseler Phone Randolph 3739 J. L. Abbott GHftragn Tiftngrii (Hour Support anil ialatu* (tto. GENERAL OFFICE 144 SOUTH WABASH AVENUE THIRD floor CHICAGO, ILLINOIS PAT APPLIED FOR. FACTORY 143-45-47 W. AUSTIN AVE CHICAGO. JLUNOIS*. PAT. APPLIED rod EXPERIMENTAL LABORATORY 441 W. 61ST STREET. CHICAGO June 12,1916 Talking Machine World", 373 Fourth Ave. , New York City. Gentlemenr We think it is only fair to you that we should relate our experience as an advertiser in the Talking Machine World. We placed our Hinged Cover and Support for talking" machines in the market about six months ago and practically all the business we have done so far originated in the WORLD. Of course, we have had men on the road, but the initial inquiries have come from our advertisements in your paper. We estimate that up to the present time we have sold over 40,000 Hinged Cover Supports through your medium. The evident interested us greatly. thoroughness of your circulation campaign has We are constantly receiving letters from people contemplating entering the talking machine business either as manufacturers or dealers who have not been associated with the trade in the past. They all mention that they saw our advertisement in the WORLD. While naturally the bulk of our business is done with the manufacturers we are doing business with dealers in practically every one of the United States and have received inquiries from all over the world all through your excellent journal. We certainly wish to congratulate you on your success and the valuable service you are giving the trade both in respact to the helpful articles and comprehensive news features in your reading columns and the information conveyed through the advertisements. with kindest regards, we remain, Yours very truly, Chicago Hinged Cover Support^ Balance Company. By, JLA:HD reas. m