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The talking machine world (Jan-Dec 1916)

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THE TALKING MACHINE WORLD THE INSTRUMENT OF QUALITY CLEAR AS A BELL WHEN you see this trade mark on a phonograph you know and the public knows that it is the name of the instrument that Won the highest score for tone quality at the Panama Pacific Exposition. Has a Swiss-made silent motor that runs nearly twice as long as do motors in similar priced machines. Is characterized by extremely graceful lines due to the patented "bulge" cabinet construction. Has a sound box which doesn't deteriorate with time. Plays all makes of disc records, being designed (not adapted) to do this. Controls tone volume at the sound source — the proper place — without the slightest blurring or marring of the accuracy of reproduction. Is so marvelously beautiful, so sweet and expressive as to make each machine sold a wonderful salesman for other Sonoras. TTHE Sonora is The Highest Class Talking Machine in * the World. It is the instrument which you should sell. Write us once if you are interested in the agency for your territory. Act quickly so as to get your shipment in time for the heavy, profitable, holiday trade. $45 $60 TEN SUPERB MODELS $75 $100 $150 $175 $190 $225 $350 $1000 SONORA PHONOGRAPH CORPORATION MID-WESTERN OFFICE 320 S. Wabash Ave., Chicago, III. GEORGE E. BRIGHTSON, President MAIN OFFICES AND SALESROOMS 57 Reade St., New York WESTERN OFFICE 344 Geary St., San Francisco, Cal.