The talking machine world (Jan-Dec 1916)

THE TALKING MACHINE WORLD 69 Phonograph Unlimited Production The Stewart Phonograph is backed by the same men, the same brains, the same facilities that have developed and built up the StewartWarner Speedometer Corporation — the largest automobile accessory business in the world. The production of Stewart Phonographs is now unlimited. Our mechanical facilities and our manufacturing organization are unexcelled. Our daily production right now runs into the thousands. That, and that alone, enables us to build such a phonograph to sell for so remarkable a price — and yet offer dealers an unusually generous profit. We have the material, equipment and money to increase production to any amount. You know what that means to dealers. In a very short time we expect to have over one million Stewart Phonographs in use in America alone. Dealers, get busy! Stewart Phonograph Corporation 2827 Lincoln Street Chicago, 111. A Marvel at the Price Both in tone and appearance the Stewart Phonograph is one of the most finished and beautiful machines ever offered to the American public. It is handsomely finished in that verde green so often used in high grade clocks, vases and other works of art. It will harmonize with the decorations of any room in any home. The improvements on this new and greater Stewart Phonograph are numerous and important. First, there is the universal reproducer, by means of which the Stewart instrument can play records of any type, make, size or price. This is a very important improvement and a big selling point. There are two types of phonograph records, known as the lateral cut record and the hill and dale record. The hill and dale record cannot be played on a phonograph designed for the lateral record, and vice versa. But with the Stewart universal reproducer you can play both kinds of records. To play the lateral cut, the Stewart universal reproducer is turned to the right angle position, as shown in the illustration. To play the hill and dale record the reproducer is turned lateral or crossways with the tone arm. The quality and tone of the music is unsurpassed. The tone volume — as well as the quality — has been greatly improved by means of the newly designed tone arm. An improvement in the sound chamber adds to the quality, tone and volume. Another big improvement is the new motor, acknowledged to be the best designed motor in any popular priced phonograph. Its quietness and smoothness are astonishing. With a single winding you can play one twelve-inch or two ten-inch records. A new stop, which works on the tone arm, stops the arm automatically when the piece is finished. This Stewart improvement prevents the needle from swinging across and gouging or ruining the records. The new time control is an exclusive feature of the Stewart Phonograph. It is instantaneous. No fussing. The desired time is obtained immediately. For beautiful appearance; for beautiful, accurate and lifelike reproduction; for up-to-dateness and durability, this new Stewart Phonograph is superior to any other popular priced phonograph ever offered. Do not overlook the wonderful business opportunity offered by this instrument. You will find it a fast seller — a money-maker in every sense of the word. Communicate with us at once. Use the coupon below. The big factory in which the Stewart Phonograph is made 31. .3»i|iia^«-.;,Ji:-,( Use This Coupon or Send a Wire Stewart Phonograph Corp. 1 2857 N. Lincoln Street Chicago, Illinois | Gentlemen : II am interested in your dealer I proposition. Please send me full particulars | by return mail. Name | Business | I Street Address - - j^G/y State