The talking machine world (Jan-June 1919)

134 THE TALKING MACHINE WORLD The American Talking Machine Company WHOLESALE EXCLUSIVELY 356 LIVINGSTON STREET BROOKLYN, N. Y. I VICTOR HOLES ALE DISTRIBUTORS FOR 01 ER lb YEARS 1 I PLANS OF TRADE IN LOS ANGELES (Continued from page 133) a frontage of 70 feet and a depth of 135 feet. It will be of concrete construction, finished with a terra cotta front and trim, and large plate-glass windows will be provided to permit of ample street display. The property is owned by James Slanson, and is controlled by the Columbia company under a long lease, which represents a rental in excess of $60,000. It is to be ready for occupancy early in the fall. William F. Stidham, manager of the company's southern California and Arizona business, is naturally taking great interest in the structure's progress, and says it is going to enable the branch to take care of its rapidly growing business to very much advantage. Richardson's. Inc., Formally Opened The new phonograph and piano house of Richardson's, Inc., at 607 West Seventh street, was formally opened on June 23. Compliments were bestowed upon the new rival in the field by other music firms in the nature of potted palms JuLV 15, 1919 and a profusion of flowers, and many visitors called to pay their respects. The store is especially attractive in its interior arrangement and decorative scheme. William Richardson, formerly of the Southern California Music Co., is the manager, and the firm begins business with the agency for Columbia talking machines and records and the Baldwin line of pianos and players. New Traveling Man for Columbia Line William F. Stidham, manager of the Los Angeles wholesale branch of the Columbia Graphophone Co., has appointed Charles P. Mack as a member of the traveling staff. Mr. Mack, who, at the signing of the -armistice, resigned his commission of second lieutenant in the field artillery, returned to the employ of the Bartlett Music Co. here, with which he had previously been associated for a number of years. Mr. Mack's new appointment will take him to the Arizona field. New Edison Department Manager The Fitzgerald Music Co. announces the promotion of John D. Scouller to the position of manager of the store's Edison department. Mr. Scouller has been a salesman in the department for some time, and has proved a very capable man. He succeeds C. H. Yates. Salmacla Brothers Establish Branch The Glendale Phonograph & Piano Co., of 109 North Brand street, Glendale, Cal., has established a branch store in the near-by town of Burbank, which was opened for business in quite attractive quarters during the latter part of June. The Salmacia brothers, Frank and Vincent, started the Glendale Phonograph & Piano Co. about three years ago and have been doing an excellent suburban business. Returns from Tour of Northern Territory E. M. Bonnell, Pacific Coast wholesale traveling representative of the Sonora Phonograpli Co., returned to his home in this city about three weeks ago from a tour of his Northern territory. He says he found it extremely easy to get orders, but adds that he is still having difficulty in getting a sufficient number of instruments to supply his dealers. He is hoping for improvement at an early date. Capt. Louis O. La Mott Returns Louis O. La Mott, formerly connected with the talking machine department of the Wiley B.Allen Co. here, is again in southern California, after about eight months' service in France. He has the commission of captain in the Coast Artillery, and is now stationed at Fort McArthur, near this city. He says he will continue in the army. NEWS OF COLUMBIA VISITORS Dealers From All Parts of the Country Call at the Executive Offices in New York ,\mong the recent visitors at the Columbia executive offices were the Layton Bros., who operate a Columbia talking machine store in Montreal, Can. Two of these four brothers have recently returned from Europe, having seen active service in the Canadian army. D. H. Delzell, of Salt Lake City; C. A. Delzell, of Denver, and C. F. Schafifarzick, of Spokane, have also spent a week in New York. D. H. Delzell is in charge of a Columbia jobbing establishment in Salt Lake City, operating under the name of Columbia Stores. C. A. Delzell and Mr. Schaflarzick also operate similar jobbing establishments under the same name in their respective cities. Horace Benjamin, vicepresident of the Benjamin Temple of Music in Danville, 111., who is a progressive Columbia dealer in that locality, also visited the Columbia offices last week. Mr. Benjamin reports an unusual activity in Grafonolas in his city and announces that his present stock is entirely sold. We distribute at Wholesale THE TOURIST PORTABLE PHONOGRAPH A real hi^h grade Phonograph in a convenient, compact form Retail price $35.00. Write for illustrated circular. COLEMAN MERCANTILE CO. 4421 Manchester Ave. St. Louii, Mo. Built for People Who Want the Best UWSON UNIVERSAL PHONOGRAPHS Play all Disc Records with the Lawson Universal Tone-Arm Phonographs that are Good. Phonographs that sell Good. Phonographs that stay Good. Laivson Disiinclive Stales are rviiming Admiraiion ^ Tom REP^^ Backed up by 40 years experience in manufacturing Musical Instruments. Also a "Gold Bond Guarantee." Big Sales are Prophesied for this year. You will be a Winner if you Protect your Bank Balances by Mailing at Once your Application for the Agency. SOLD DIRECT TO DEALER AT JOBBER'S PRICES LAWSON PIANO CO. Executive Offices 372 East 149th St. NEW YORK Factory 2572 Park Ave.