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May 15, 1920
THE TALKING MACHINE WORLD
167
3 Big Factories Behind
PRIMA DONNA PHONOGRAPH
I he Instrument Inspired"
BUNGALOW
■CI. % I
STRATFORD
BLACKSTONE
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ANNOUNCEMENT
I wish to inform my friends in the trade that I have concluded arrangements with the largest, livest and most popular priced talking machine proposition in the field to-day, whose equipment and product is 100% efficient and therefore second to none.
As a Prima Donna Distributor, backed by an organization and three well equipped factories, I am now in a position to offer those I formerly served (and live dealers generally) the most attractive GUARANTEED money-making phonograph proposition ever offered. Write me personally for my proposition.
Yours for More Profits,
FREDERICK P. ALTSCHUL.
PARLOR GRAND
Immediate Delivery — Altsehul Pays the Freight
Prima Donna Excels in Quality, Style and Finish
All that one could ask is exemplified in the Prima Donna. Its construction* ' and tone are a delight to the eye and the ear.
Its tone value is increased by our scientifically constructed all wood amplifier.
Prima Donna cabinets set a new standard for beauty, style and durability and stand as a "living" example to the best produced by the cabinet makers' craft.
In tone and craftsmanship it is truly an inspiration realized.
All panels are five-ply and inserted in a continuous frame, either genuine mahogany or quartered oak. The mahogany cabinets are hand-rubbed to a high class piano finish.
The Price Appeals to the Music Lover and Pocket Book
Prima Donna, as compared to present-day standards, is sold at a price that should interest every dealer.
Every Prima Donna is unreservedly guaranteed for one year against all imperfections of material and workmanship. Any parts, such as springs, etc., will be replaced free of charge provided they are sent back charges prepaid.
MADE IN SIX MODELS
Bungalow . . $ 95
Stratford 115
Blackstone 135
Astoria 160
Majestic 200
Parlor Grand 225
Our Dealer Service is Second to None
We realize that present-day selling methods require close dealer co-operation and all Prima Donna dealers will have my personal assistance in increasing sales.
Aside from our beautifully designed catalog and hangers^-we have attractive moving picture window slides and specially prepared advertising copy and cuts for all dealers using local newspapers.
For live dealers who want a phonograph built by one organization from lumber to finished product (not an assembled proposition) with both factory and distributor back of them doing all that modern merchandising can do to push and increase sales; to such dealers no second invitation will be required to address me for territory.
Only Phonograph Unreservedly Guaranteed For One Year
Frederick P. Altsehul
PRIMA DONNA DISTRIBUTOR
112 West 23rd Street
New York
Send for Handsome Catalog
^ Write for special EXPORT proposition