The talking machine world (Jan-June 1920)

May IS, 1920 THE TALKING MACHINE WORLD 191 PORTLAND BECOMES NOTABLE TALKING MACHINE CENTER Pacific Northwest Headquarters of Edison Opened in Portland — Three Lines of Phonographs Made in City — Perry Co. Succeeds Wakefield — Receipts of Victor Machines Improve Portland, Ore., May 4. — Portland is to be the Pacific Northwest headquarters of the Thomas A. Edison, Inc. Through negotiations by J. Fred Staver the company has made arrangements for the construction of a three-story warehouse on the southwest corner of Thirteenth and Everett streets, the building to be leased for a long term of years by the Edison company. The building will cost approximately $60,000, and the sum agreed upon for the lease is $48,000. Portland is forging ahead as the chief phonograph center of the Pacific coast. In addition to being selected as the headquarters of the Edison Co. for the Northwest, there are three lines of phonographs manufactured here — the Cremona, the Emerson and the Stradivara, the latter by the Pacific Phonograph Mfg. Co. A specially good month in talking machines and records is reported by the Wiley B. Allen Co., the Hyatt Talking Machine Co., Victor. Brunswick and Columbia, Edison and Stradivara dealers; and the Bush & Lane Piano Co., which handles both the Victor and Columbia lines. Foley & VanDyke have installed the Mandel line of phonographs, which they will carry along with the Victor and Pathe. Wireless telephone messages which were sent out from Portland as experimental tests were distinctly heard in Vancouver, Wash., about fifteen miles from the city. Phonograph music coming in through the wireless instruments was heard as plainly as though it was coming through an ordinary telephone receiver. The machine at the sending station in Portland played "Smiles" and the tune was easily recognized in Vancouver. A selection imitating a bagpipe was plainly heard. Miss Josephine Colwell is a new assistant in the Wiley B. Allen record department, aluminum nun iiMiiiiifiriiiii!iiiiii)iii)iiiEicifiTiiiiiiiiiiii[iFitiriiiririririrMiuiiifi!iriiiriiiiii3i)i)iTiriiiMriTiTiiiii!ii]iiijiri ilh Main Springs | FOR ANY PHONOGRAPH MOTOR j = Dependability is tempered right into C. & D. crucible = = steel main springs. Our guarantee of quality is based = = upon large contracts from standard reliable mills. This ee ee same assurance is protection to your customers. Always = H carry a full selection, then order as needles — 48-hour E s service is our aim. But don't delay. Prices go up when = this stock is gone. == CRUCIBLE STEEL^ALL SIZES 1 I No. AMSI— Victor, l-in. wide, 13 ft. long 65c I = No. AMS2 — Victor, I'A-in. wide, 18 feet long 95c = s No. AMS3 — Columbia, l-in. wide. II ft. long 55c i = No. AMS4 — Columbia, l-in. wide, 13 ft long 65c = = No. AMS5 — Columbia, l-in. wide, 16 ft. long 75c = s No. AIUSI5 Other Standard Makes, l-in. wide, 13 = = ft. long 60c = = No. AMSI6— Other Standard Makes, l-in. wide, 16 = = ft. long 75c = = No. AMSI7 Other Standard Makes, %-in. wide, 10 = ft. long 50c = = No. AMSI8 — Other Standard Makes, %-in wide, 10 = 1 «• long 55c = = These prices are F.O.B., Chicago. Send enough to = = cover postage if wanted by parcel post, or we will = = ship by express. = j ORDER RIGHT FROM THIS AD I = Main Springs are carried in stock for immediate deliv I g ery. Order right from this ad. Terms 5% discount for 1 = cash in full with order or net C.O.D., with 10% deposit = | with order. 48-HOUR DELIVERY. g J COLE & DUNAS MUSIC CO. I 1 Dept. 106 | j 52 West Lake St., Chicago I ^fVrite 0ur new bulletin shows everything I = -n-nr in Phonographs, supplies and acnes s | POT sories— Sales ideas, selling plans and = 5 Free dealer helps. Hundreds of items from = = D „ . needles to phonographs. IT IS FREE. = = .Bulletin Write for a copy today — now. ^[lllllllllllllllUIMIIIJMIlllllllltlUMIIII IIIIIMMIJIirj DIMIJIllMJiriMI 1111111111111111111 Illllllll imilllllllllimmil The Perry Music Co. is establishing business at 427 Washington street in the store formerly occupied by the Wakefield Music Co., which has gone out of business. This company is State distributor for the New Comfort talking machine. A. G. Perry is manager of the local house. Daniel T. Watts, a Portland man, will be in charge of the retail sales and O. C. Shindler is in charge of the wholesale department. C. Guy Wakefield is with the Cremona Mfg. Co. and the Perry Co. will carry the Cremona as , well as the New Comfort machine. Elmer B. Hunt, manager of the Victor wholesale department in Portland, says that while there is a slight improvement in receiving talking machines, records are not coming in as fast as he would like to see them. The monthly records are coming in better, but the old numbers, for which there is such a constant demand, are slow in arriving. Better service will probably be had in about two months. Mr. Hunt has just returned from a trip to the South. Charles Soule has resigned his position with the Stradivara Co., and has accepted a position as Northwestern representative for the Burnham Phonograph Mfg. Co., of Los Angeles. The Gilbert Co. is now carrying the Paramount talking machine, which is made in Port Washington, Wis. An affable, courteous young gentleman now in the talking machine department of the Bush & Lane Co., is H. Ben Street, formerly connected with the Baldwin Co., of San Francisco, but whose home originally was in Washington, D. C. Paul B. Norris, manager of the talking machine department of the Wiley B. Allen Co., has an energetic force of young men working under him who are making good. They are Donald Brown, Charles Steinert, Ervin Kraul, Milton Marshall and Edward Austin. The Brunswick machines and records are coming all right at Power's Furniture Store, and W. B. Maxwell, in charge of the department, is making some fine sales, especially with the $250 and $285 models. C. R. Ross, manager of the Portland Phonograph Co., which handles the Mandel phonograph, is busy getting established in a store at 522J4 Washington street. The Puritan talking machine is becoming well known in the Northwest and as its good qualities become known its popularity grows. Judging from the crowd which is always to be found in the talking machine department of Meier & Frank Co., the alterations which are contemplated are really a necessity. Lester Schroeder is showing superior ability as a manager of the department. His sales force in the record ' department was increased again this week, Miss Juanita Leslie and Miss Lucile Taylor being the new assistants. M iss Alice Walker, who has been connected with the talking machine department of the Bush & Lane Co. and with the Hyatt Talking Machine Co., was recently married to Robert Hanson, of Tacoma. Jacques Thibaud, the French violinist, made a big hit at the concert given at the Heilig' Theatre, and the records he makes for the Pathe have been in big demand since. The Pacific Accessory & Supply Co. has been obliged to go out of business, owing to a disagreement with Eastern concerns, which caused cancellation of contracts. C. D. Wood, who has been in charge of the business, has taken the management of the Cremona Phonograph Co. A. Dugas, formerly with Kohler & Chase, is now sales manager of the Bush & Lane Piano Co. He is a well known and highly respected member of the music trade. Herbert B. Marple, whose song, "Roses at Twilight," was one of the March issues of the Victor Co., is a Portland visitor this week. He is traveling representative of Sherman, Clay & Co., of San Francisco. WHY WALL-KANE NEEDLES ARE SUPERIOR The highest grade steel needle of American manufacture, and playing only one record, is put through a complicated, scientific, chemical process, by which tne point of needle is greatly improved. The popuiar explanation of the method is as follows : An ordinary steel needle is made of wire, which consists of long, parallel running grains on the inside. This wire is inserted in automatic machines, which automatically cut off the steel needles. The friction of the revolving record grooves will gradually flatten out the point of the needle, so that more and more grain O'f the steel will reach the record grooves. The WALL-KANE needle will eliminate the grain of the steel coming into contact with the grooves by a process which is accomplished as follows : The steel needle is first dipped into a chemical solution which _will take out most of the charcoal, making a closer unit of the needle. While in this process the needle looks all black like illustration. Then the needles are dipped in several solutions, which place three different coatings on the top of the point, so that an entirely separate unit is created on the point, which unit is 25 to 30 per cent softer than an ordinary steel needle's point. While in this process the needle point looks like illustration. More than three thousand revolutions are required to take off these three coatings by the friction of the point with the record. The playing surface of more than ten records does not amount to 3000 revolutions — that is why WALL-KANE needles will play at least ten records perfectly, and will make less surface noise, and by the distribution of the solution into the grooves of the record, the record itself will be greatly benefited, and its life prolonged. BEWARE OF IMITATIONS This handsome colored metal enameled display stand holds 60 packages, 24 extra loud, 24 .loud and 12 medium packages and costs the dealer $4.60, ($4.90 in the Far West) and retails for $9. Each package of 50 WALL-KANE Needles costs the dealer 7'/2c (8c in the Far West) and retails for 15c.) JOBBING TERRITORIES OPEN Progressive Phonographic Supply Co., Inc. 145 West 45th Street, New York