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February 15, 1921
THE TALKING MACHINE WORLD
101
THE TRADE IN BOSTON AND NEW ENGLAND— (Continued from page 99)
n.arked success. Mr. Shiddell reports an unusually prosperous season and adds that he is weil pleased at the way the New Year has started. His quarters, at 142 Berkeley street, are getting big supplies of records, but they are taken by the trade almost as fast as received, he says.
F. C. Howard a Visitor
F. C. Howard, the talking machine dealer of Syracuse, N. Y, who was honored by a big testimonial dinner the early part of January, was a welcome visitor to Boston later in the month, coming here with R. O. Ainslie, the wholesale manager of the Pathe, who was one of the guests at the Syracuse banquet. Mr. Howard was pleasantly entertained while in Boston.
West End Phonograph Co. Opens New Store
The West End Phonograph Co., located in Leverett street, has opened a new store in Causeway street, opposite the North station. It will be devoted exclusively to the Victor product. At the Leverett street store only the Columbia line will be carried.
Unit Construction Men Visitors
Three of the Unit Construction Co. staff visited the Boston trade during January. First came Rayburn Clark Smith, the president; who was accompanied by Gus Mayer, the sales manager, and they remained in town several days. The following week Arthur W. Deas, Jr., the company's Eastern manager at the New York office, came to -Boston and he got the same cordial handshake that is always accorded popular members of the trade. Mr. Deas, on leaving Boston, went on to Portland, Me., for a visit among the trade.
Plan to Visit Bermuda
President Charles H. Farnsworth, of the Eastern Talking Machine Co., is planning a trip to Bermuda, and if he can make the proper arrangements, he will start in a short time.
Prepare for Concert of Eight Victor Artists
Kenneth Reed, wholesale manager of the Steinert's Victor headquarters, will soon be busy on the plans for the Spring tour in New England of the Eight Famous Victor artists. These concerts will be limited to six or less and will take place the first week in April. Those places where arrangements have already been definitely made are: Worcester, Lawrence, Providence, R. I., and Bangor, Me. The latter part of January Manager Reed made a trip into the Western Massachusetts territory and New York; and later he took a trip over to the Camden factory. Vocalion Artist Attracts Big Crowd
John Charles Thomas, the baritone of "Apple Blossoms," lately given at the Colonial Theatre, and who is one of the artists featured by the Vocalion, gave a largely attended concert in Jordan Hall on the afternoon of January 20, and his voice was described by one daily newspaper as having fluency, richness and warmth and "one of the most beautiful baritones heard here in years." Such praise should make for great popularity with his Vocalion records.
John Maguire Broadens His Scope
John Maguire, who has been a valued employe of the Eastern Talking Machine Co. for a number of years, is no longer inside the establishment. Instead he is now on the road, having taken the place of Edward J. Dunham, who resigned lately. Mr. Maguire's territory is in eastern Massachusetts, and he is making good in
MUSIC CABINETS
See Display Ad in This Issue
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See Display Ad in This Issue SPECIAL I am prepared to ship all orders on either line promptly.
Send your orders for both these lines to L.W. HOUGH 20SudburySt., Boston, Mass.
New England Representative
H0RT0HGALL0 CREAMER CO
NEW HAVEN
CONNECTICUT
VICTOR SERVICE SPECIALISTS
every way, thanks to a pleasing personality, an intimate knowledge of the business and a convincing way of presenting his Victor line. Sympathy for Herbert F. La Roe
The local trade learns with regret of the bereavement which has come to Herbert F. La Roe, of La Roe's Music Store, at Woonsocket, R. L, in the loss of his wife, who died about the middle of January.
Hammond Buys a Puritan
A recent purchaser of a Puritan talking machine from the warerooms at 429 Boylston street was John Hays Hammond, Jr., the famous inventor, whose royalties on inventions controlled by the United States Government brings him a small fortune annually. Mr. Hammond had examined the mechanics of -the Puritan but a short time when he pronounced the system on
which this talking machine was built as nearly perfect. The features that made their special appeal were the long wooden horn and the resonant sound board, a combination that he believed was capable of giving the purest tone. The horn, too, had points of superiority in his estimation.
Wilbur W. Longfellow's Plans Wilbur W. Longfellow, who came back to Boston several months ago to become manager of the Barite Company in Boylston street, is no longer connected with that house, and it may be that he will go into some other line of business.
Visiting the Trade in the West
Mr. Cullen, of the Lansing Sales Co., is in the West on a business trip. He has been in (Continued on page 102)
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Dealers' Cooperation
Dealers' problems are quickly solved by the house of Cressey & Allen
Our earnest desire to promote dealer sales is well known throughout New England. From every corner Victor dealers come to confer, for experience has proven that we DO help materially. It is this cooperation that is building our prestige and standing with New England Victor dealers.
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