The talking machine world (July-Dec 1924)

Page scan 000684 from The talking machine world

Record Details:

Title:
The talking machine world
Date:
July-Dec 1924
Publisher:
New York : Edward Lyman Bill
Volume:
The talking machine world (July-Dec 1924)
Leaf #:
000684
Language:
English
Collection:
Broadcasting & Recorded Sound and Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
August 29, 2024
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42 THE TALKING MACHINE WORLD October 15, 1924 <lALL THE &AUSIC OF zALL THE WORLD waiting to be sold THE next three months are the best music-selling months of the year. More money is being spent before Christmas than during any other period. Are you going to get your share of the phonograph and record business? Sit down for a moment and figure how many phonographs you can sell from now till New Year. But don't figure it out of blue sky. Let's assume your store serves 50,000 population — that means about 10,000 homes. Field surveys show that about one out of every four homes owns a phonograph. That would make 2500 phonographs in 10,000 homes, or 7500 homes without phonographs. We believe people will buy just the moment that they realize the satisfaction and entertainment a standard phonograph can give. This is the dealer's opportunity. The Columbia line is interesting to every family from a price and value standpoint. The Columbia cabinets are beautifully designed; the New Columbia tone pleases the most critical; and mechanically— the New Columbia stands the most technical scrutiny. Make your community Columbia conscious by outside work, advertising and modern store merchandising. You will find that this effort on your part will pay. Columbia Phonograph Co., Inc. 1819 Broadway New York Columbia PHONOGRAPHS AND NEW PROCESS RECORDS