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May 15, 1925
THE TALKING MACHINE WORLD
29
EVEHEADY
HOUR
EVERY
TUESDAY AT
8
P. M.
(E. S. T.)
For real radio en
joyment, tell your
customers to tune
in the
"Eveready
Group."
Broadcast
through
WEAF
New York
WJAR
Providence
WEEI
Boston
WFI
Philadelphia
WGR
Buffalo
WCAE
Pittsburgh
WEAR
Cleveland
WSA1
Cincinnati
WWJ
Detroit
WCCO j
Minneapolis St. Paul
woe
Davenport
"Practically every customer specifies Eveready"
When customers come into your store at the rate of 250 a week and ask for a certain article by name, so that all you have to do is wrap it up and punch the cash register, you know that you've made a mighty profitable connection with that particular line.
Melvin M. Burtis, manager of the radio department of the Alexander Grant's Sons store in Syracuse, N. Y., says: "The Eveready line has been one of the most, if not the most, profitable of any single item in the radio department. . . . With your continuous national advertising we can
safely say that sales resistance has been very limited. Practically every customer specifies Eveready."
Eveready high quality batteries, Eveready national advertising and multi-station broadcasting, Eveready window display material and Eveready trade service make Eveready Radio Batteries the quickest selling, most profitable of radio lines.
Order from your jobber.
Manufactured and guaranteed by
NATIONAL CARBON COMPANY, Inc. New York San Francisco
Atlanta Chicago Dallas Kansas City
Canadian National Carbon Co., Limited, Toronto, Ontario.
EVEREADY
Radio Batteries
they last longer