The talking machine world (Jan-June 1925)

May IS, 1925 THE TALKING MACHINE WORLD 105 LONG DISTANCE TRADE MARK REG. RADIO While MacMillan Charts the Arctic Zenith Broadcasts to the World! Between Alaska and the North Pole stretches an unexplored area one million square miles in extent — the last remaining "blind spot" on the face of the globe. Over this vast area will fly, this summer, two great planes of the amphibian type, piloted by U.S. Navy air pilots and equipped with the most highly perfected scientific apparatus obtainable by the United States Government. This entire expedition, which has rightly been described as the greatest expedition of modern times, is under the direction of Commander Donald B. MacMillan. The purpose of the expedition is the study and photographic charting of this unknown area — and — new tests in radio transmission and reception of unparalleled importance. The section to be explored has never been heard from by radio. Communication will of necessity be daylight communication, for in this area the days are six months long. On an expedition representing so great a risk, both in capital and human life, only the best in radio equipment can possibly command a place. Once more, therefore, MacMillan chooses ZENITH exclusively, both for his ships and for the two great planes flying across uncharted seas of ice. Thus, while the world awaits reports from this greatest expedition of modern times, it is worth remembering that the only way these reports can possibly be transmitted is by Zenith radio. Never in all your life, it is safe to say, will your customers require of a radio set such outstanding performance as MacMillan requires of ZENITH in the Arctic. But can you imagine a more powerful selling point than the fact that Zenith receiving sets can deliver such performance, any time they're called upon to do so? The tremendous publicity which Zenith has received and is destined to receive as a result of its pioneer work in the Arctic will mean a great deal to merchants who are fortunate enough to possess an exclusive Zenith franchise. Write or wire today regarding Zenith opportunities in your territory. ZENITH RADIO CORPORATION 310 S.Michigan Ave., Chicago, 111. Costs More — But Does More THE complete Zenith lineranges in price from $100 to $475. With either Zenith 3R or Zenith 4R, satisfactory reception over distances of 2,000 to 3,000 miles is readily accomplished, using any ordinary load speaker. Models 3R and 4R licensed under Armstrong U. S. Patent No. 1,113.149. They are NON-RADIATING. Zenith 4R $100 Zenith 3R $175 The new Super-Zenith is a six-tube set with a new, unique, and really different patented circuit, controlled exclusively by the Zenith Radio Corporation. It is NOT regenerative. SUPER-ZENITH VII— Six tubes-2 stages tuned frequency amplification— detector and 3 stages audio frequency amplification. Installed in a beautifully finished cabinet of solid mahogany —44^8 inches long, 16% inches wide, 10% inches high. Compartments at either end for dry batteries. Price (exclusive of tubes and batteries) ^ftT"" reproduce both high and low pitch tones otherwise impossible with single-unit speakers. *J CS Price (exclusive of tubes and batteries) Jp^fr / «3 All Prices F. O. B. Factory r SUPER-ZENITH VIII— Same as VII except-conso le type. Price (exclusive of tubes and ^ <f~y d f\ batteries) oU SUPER-ZENITH IX— Console model with additional compartments containing built-in Zenith loud speaker and generous storage battery space. Price (exclusive of tubes and batter feogg ies) 5pOO& SUPER-ZENITH X— Contains built-in, patented, Super-Zenith Duo-Loud Speakers (harmonically synchronized twin speakers and horns), designed to Zenith Radio Corporation Dept. 5W 310 S. Michigan Avenue, Chicago, Illinois Gentlemen : Please send me particulars of your dealer proposition. Name Address MUSIC MEN: See our exclusive display and meet our representatives, who are all old music men, at the Piano Convention, Drake Hotel, Chicago, June 7th to June 1 2th Following are a few of the music houses actively behind Zenith : Wiley B. Allen J. W. Green Co. Marshall Field Co. Bissell Weisert Bradford Piano Co. Cable Piano CompanyCleveland Talking Machine Co. Grinnell Brothers Heintzman Company A. Hospe O. K. Houck Piano Co. Otto Grau Piano Co. J. W. Jenkins' Sons Music Co. Knight Campbell Music Co. Silas E. Pearsall Co. Pearson Piano Co. Southern California Music Co. Talking Machine Co. Wade Twichell Co. ZENITH RADIO CORPORATION, 310 S. Michigan Ave., Chicago