The talking machine world (Jan-June 1925)

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May 15, 1925 THE TALKING MACHINE WORLD 113 Wln-Or^o Valuie Is — ■ Trade Follows cindnojtf the QsrtellJIristocrat N OW, the quality-built, pure-toned Caswell can he had in a de luxe model — the Aristocrat. The outside covering is the highest grade of Dupont Fabrikoid handsomely embossed, then hand rubbed with color, bringing a delightful and unique duotone effect of soft color tones shot with old ivory. The panels are embossed in a simple though beautiful design. May be had in Blue, Gray and Old Ivory. Altogether an example of inspired craftsmanship, the Caswell Aristocrat will hold a place of honor among the other fine furnishings of the finest homes, either as a table decoration or as a piece of swagger luggage. In mechanical construction all Caswell elements are features. Consider the famous Heineman Motor; the Caswell throwback type Universal Tone Arm is designed exclusively for portable use; the New Caswell "Microtone" reproducer of knife-edge type is designed by one of America's best known acoustic engineers. The Caswell tone chamber, due to its exclusive design and peculiar construction and suspension, gives an astonishing wealth and verity of tone with vibration eliminated. Specially constructed album, a part of the cover, holds 18 records or 36 selections. Unique with Caswell. This new model makes the Caswell line, more than ever, the greatest value line of portable phonographs for the distributor. The Caswell line supreme in quality and workmanship is truly the leader in distinctive beauty as well. Successful distributors whose experience with the Caswell Gypsy has convinced them of Caswell value are finding that the Aristocrat is opening up a profitable, virgin market. The Caswell full line is now being shown by appointment only. Write for details. List Price Aristocrat Model $30 $32.50 in Far West and South (asWeVJftan ufacturincj (o. PORTABLE PHONOGRAPHS ^DISTINCTION MILWAUKEE, WIS. U.S.A. ST. PAUL AVE. AT IO^1? STREET Western Sales Office: Oakland Tribune Tower, Oakland, Cal.