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June 15, 1925
THE TALKING MACHINE WORLD
97
Your Two Biggest Factors in
Radio Selling
The Six Main Factors in Radio Selling
$0.50
each Formerly $6
STATISTICS gathered from every section of the country show that twenty-six out of every hundred radio owners have chosen their receiver because of the quality of demonstration given them by the dealer. And — that twenty-two out of every hundred purchases resulted from faith in the dealer.
True Blue Demonstrations Sell Sets, Create Confidence
Matched when you receive them, needing no shifting, True Blue Tubes assure the best average set demonstration from every type of receiver you stock. There are more demonstration sets of tubes in a single purchase of Brightson Tubes than in several purchases of ordinary tubes.
Brightson Equipped Sets Build Dealer Good Will
When you install receivers with Brightson True Blue Tubes as equipment, your home installation duplicates your store demonstration. Your customers don't come running back for costly service or to swap tubes because of tube trouble. Brightson
True Blue Tubes are interchangeably uniform, noiseless without shock absorbers and crystal clear in tone. Both Power Plus type for 3-volt sockets and Standard type for 6-volt sockets are storage battery tubes.
All Brightson True Blue Tubes Are Sold on Approval
Our 10-day return privilege and 60-day guarantee against defects mean that the dealer is relieved of all responsibility for True Blue Tube performance. Furthermore— our direct cash sales policy gives you one tube you can sell as profitably as batteries or any other accessories. Radio tubes should not be merely a costly accommodation to customers before and after purchase.
Order Some True Blue Tubes for Demonstration To-day
Write on your business stationery to the representative nearest you or to us for the set of tubes you need to sell your best sets. You will be billed less your proper discount at $3.50 each for either Standard or Power Plus True Blue Tubes.
BRIGHTSON
Write
Our Nearest Representative
Wm. C. Oakes, 832 Park Square Bldg., Boston, Mass.
R. G. Newland, 50 North 11th Street, Philadelphia, Pa.
Yahr & Lange, 207 East Water St., Milwaukee, Wis.
A. G. Schultz, 2831 Gratiot Ave., Detroit, Mich. ,
Triad Sales Co., Trust Co., of N. J. Bldg., Jersey City, N. J.
BRIGHTSON LABORATORIES, Inc.
16 West 34th Street, New York, N. Y.
JBltte
TUBES