The talking machine world (Jan-June 1928)

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The Talking Machine World, New York, January, 1928 67 H. G. Schultz, Inc., Has Had Amazing Growth in 2 Years Mid-West Sonora Distributor Has in Brief Period Grown to Be One of the Leading Musical Instrument Jobbers in Country In May of the past year H. C. Schultz, Inc., well known in mid-West musical and radio circles, organized a corporation which pur The H. C. Schultz, Inc., Sales Organization chased the Michigan interests of Yahr-Lange, phenomena Inc., Milwaukee, and the Cleveland branch of the Pennsylvania Phonograph Distributing Co. Enlarged quarters were engaged in a prominent downtown building and in six months' time three additional floors were taken over by this progressive organization. A branch was opened in Cleveland immediately under the management of H. C. Price. The H. C. Schultz organization is one of the outstanding Sonora distributors in the United States. The sales increases made by this organization on Sonora products have amazed even Sonora officials. The entire sales organization is made up of men well known in the music and radio industry, most of them having spent a number of years in this business and they know dealer problems. C. J. Doser, who has had eighteen years' experience in the musical instrument and accessory business, has charge of the musical merchandise department. He has completed a catalog of this line, which is second to none in the music industry. That it is the most complete and finest offered is the consensus of opinion of those who have received it. How well the policies and merchandise of this organization are being received by the trade in the Middle West is evidenced by the fact that in six months 685 new accounts— which never before purchased merchandise from the predecessors of this company — were procured. Two hundred and six of these new accounts were awarded the franchise for the Sonora line. The growth of this organization has been from a "two-man" organization to one of the country's leading musical supply houses — all of which was accomplished in two years' time. The organization now numbers forty-four employes and Mr. Schultz, president, predicts this year's sales will run well over $1,000,000. When asked how it is done, Mr. Schultz's reply was: "We handle only dependable merchandise that we can guarantee absolutely — at a fair fixed profit regardless of cost, and give the dealers the kind of service they cannot help but like." The accompanying illustration shows the sales organization, as follows: Rear row, left to right: Forrest Bunker, field service man ager; C. J. Doser, manager musical instrument department; F. L. Whetsel, Detroit; C. C. Price, manager Cleveland branch; William H. Oaten, general sales manager; H. H. Rosenberg, southern Ohio and West Virginia; Jack Cullen, Detroit; H. J. Sundberg, Detroit. Front row: E. N. Quarters, Michigan; Phil B. Lang, Michigan and western Pennsylvania; A. Semple, Cleveland; H. C. Schultz, president; Orville Elsey, Michigan; J. L. Wellman, Michigan. C. H. Mauck, northern Ohio representative, was too busy to attend the meeting. J. W. Jenkins Joins the Arborphone Sales Division J. W. Jenkins has joined the national sales organization of the Arborphone Division, Consolidated Radio Corp., Ann Arbor, Mich., as special sales representative. Mr. Jenkins will co-operate with a selected list of Arborphone distributors, helping them apply to their own territories the Arborphone plan of merchandising. His headquarters will be in Ann Arbor, Mich., in care of Sanford Bros., the national sales representatives for the Arborphone line of radio products. E. A. McMurtry, Canada, Visits Columbia Offices E. A. McMurtry, general manager of the Columbia Phonograph Co., Ltd., of Canada, with headquarters in Toronto, was a recent visitor to New York, calling at the Columbia executive offices. Mr. McMurtry stated that Columbia business in Canada during 1927 had been very satisfactory, record sales being double the figures for the preceding year. Columbia dealers generally are very enthusiastic regarding the sales outlook for 1928, basing their optimism upon the steady growth in Columbia sales and prestige throughout Canada. -®<§<5A-©0§<& The Full Automatic With Electric Amplification The New Deed Disc With Electric Amplification. 53" high, 36" wide, 22" deep. The Deca-Disc Full Automatic Orchestral Entertainer with isolated speakers by which orchestral music may be furnished in two or more rooms at one time, controlled in each room independent of the others. These extensions may be carried to the upper floors or to the pool room in the basement, each unit operating independent of the others, and all from the one amplifying instrument which may be in the office or any out of the way place ready to supply music all day or night without attention. Being amplified thru a power speaker gives it a wonderful range of volume and the tone is an exact reproduction. Think of having Paul Whiteman's Orchestra, Sousa's Band, Wurlitzer's Pipe Organ, John Charles Thomas, Marion Talley and others at your command at all times. With a volume control you can turn it on full and it is as loud as the band or orchestra itself. Turn it down low and a conversation or card game may be held nearby without interruption. For dancing it is a perfect substitute for the orchestra. The Deca-Disc Full Automatic Orchestral Entertainer makes available for the first time at reasonable cost an entertaining system that meets the requirements of hotels and restaurants, large or small. It is equally as satisfactory in the home, occupying little space, furnishing perfect entertainment. Manufactured by The Deca-Disc Phonograph Co* Waynesboro, Pa.