The talking machine world (Jan-June 1928)

48 The Talking Machine World, New York, February, 1928 A Complete List of Distribu tor s THE ARTOPHONE CORPORATION 1624 Pine St., St. Louis, Mo. THE ARTOPHONE CORPORATION McCall Building Memphis, Tennessee THE ARTOPHONE CORPORATION 203 Central Exchange Building, 804 Grand Avenue, Kansas City, Mo. CONSOLIDATED TALKING MACHINE COMPANY 227 W. Washington St.. Chicago, 111. CONSOLIDATED TALKING MACHINE COMPANY 2957 Gratiot Ave., Detroit, Mich. CONSOLIDATED TALKING MACHINE COMPANY 1424 Washington Ave. So., Minneapolis, Minn. JUNIUS HART PIANO HOUSE, LTD. 123 Carondelet St., New Orleans, La. HAWAII MUSIC COMPANY 1021 Fort Street, Honolulu, Hawaii L. D. HEATER 469T/2 Washington St., Portland, Ore. IROQUOIS SALES CORPORATION 210 Franklin St., Buffalo, N. Y. OHIO SALES & SUPPLY CO. 1231 Superior Ave., Cleveland, Ohio OKEH PHONOGRAPH CORP., (New York Distributing Division) 15 W. 18th St., New York City OKEH PHONOGRAPH CORPORATION 809 So. Los Angeles St. Los Angeles, Cal. OKEH PHONOGRAPH CORPORATION 339 Bryant St. San Francisco, Cal. JAMES K. POLK, INC. 217 Whitehall St., S. W., Atlanta, Ga. JAMES K. POLK, INC. 1315 Young St., Dallas, Texas JAMES K. POLK, INC. 803-05 West Broad St., Richmond, Va. THE Q. R. S. MUSIC CO. 1017 Sansom St. Philadelphia, Pa. STERLING ROLL AND RECORD COMPANY 137 W. 4th St., Cincinnati, Ohio Satisfactory Trade Conditions Reported Throughout Entire Milwaukee Territory New Panatrope-Radiola Combination Making a "Hit" With the Trade and Public, Brunswick Branch Reports — Value of Regular Attendance at Meetings of the Association Milwaukee, Wis., February 7. — Carl Lovejoy, of the Brunswick-Balke-Collender Co., Brunswick agent here, reports that the concern is having exceptional success with the new PanatropeRadiola combination. "Our concern is looking forward to a record business this year," said Mr. Lovejoy. "We are now handling everything in the way of shipments from our Milwaukee office, having made a district out of Milwaukee, and we are more than satisfied with the amount of business we have done during the month of January." Harry Goldsmith, of the Badger Talking Machine Co., also reports that he is well satisfied with the conditions in the field at this time. "We are keeping up a good sales volume on the higher priced Victrolas," said Mr. Goldsmith, "and there is little doubt in my mind but that this condition will keep up." At the Interstate Sales Co., agent for the Freed-Eisemann, Richard Zinke, manager, reports "a very fine, steady, consistent business." The Allen-Hough Mfg. Co., at Racine, which is producing 600 portable phonographs, together with carriers each day, is finding business on portables extremely good. The company came to Racine about a year ago and began operations with a force of fifteen employes. To-day it is employing eighty-seven, and the plant is being operated night and day in an endeavor to fill orders. "The music store is the logical place to get radios," said Henry M. Steussy, vice-president and general manager for the KesselmanO'Driscoll Co. here. "When radio first came out every Tom, Dick and Harry in business was installing a radio department, but it is beginning to be realized now that radio business is not a • sideline but a specialty, and that it requires real merchandising ability of a special kind to sell radios. That is why we find the large music houses and the exclusive radio shops prospering in radios — they have salesmen who are trained to sell the particular article. "By attending meetings of the Wisconsin Radio Trade Association regularly, a dealer learns from the experiences of other men in the field," said Mr. Steussy. "Our Association has been active in combating merchandising evils which were prevalent in radio selling, and it behooves the individual merchant to take advantage of the opportunity to learn how to merchandise, how to sell with a carrying charge, and how to give proper service." Among the radio retailers who are reporting an excellent demand for radios are J. B. Bradford Piano Co., Orth Music Co., FlannerHafsoos Music Shop, Inc., and the radio department of the Boston Store. The FlannerHafsoos Co. is having an exceptional demand for the Kellogg AC set. The retailers are planning another "Ask 'Era to Listen" campaign, the idea back of which is to get the public interested in their home stations. Further plans with regard to the drive will be announced at a later date, as they are completed. Record business in the city is keeping up at a good pitch. The Victor Herbert album is selling exceptionally well at the Badger Talking Machine Co., according to Miss Adele Holtz. "Another set of records that is especially popular right now is the Paul Whiteman's concert orchestra records," said Miss Holtz. "We are also beginning to notice a favorable reaction on records by Schubert, the 'Unfinished Symphony' being especially popular." The Milwaukee Victor Record Girls' Club is continuing to meet each month and at their later meetings have been inviting girls from surrounding towns. At the next meeting of the association, to be held in February, it is planned to have a famous Victor record artist present. Thirty-five members of the sales force of the Reinhold Bros. Co., Minneapolis distributor of radio apparatus, attended the two-day convention of the French Battery Co., of Madison. Plans for the construction of a ten-story building by the Music Arts Corp. are going forward here. This corporation has just completed extensive remodeling of the Kesselman Building. The property just West of this building has been acquired by the corporation on a ninety-nine year lease and it is here that the new building will be constructed. The formal opening of a new radio shop at 4807 Center street, to go under the name of Merrill J. Page, Inc., Radio Studio, has been announced. A new piano and radio store has been opened at the home of Henry Lorge at 406 South Cedar street, Marshfield, Wis. A new idea in music rooms has been introduced by the Gitzel Music Shop, 961 Kinnickinnic avenue, Milwaukee. The company has a new Japanese room as an addition to the store. Superior Cabinet Corp. Introduces New Models Spanish Model 601 and Grecian 501 Adapted for Atwater Kent Model 37 and Other Popular Models — Expect to Triple Production New models of radio cabinets are being introduced by the Superior Cabinet Corp., New York, earlier this year than usual because of enlarged manufacturing facilities, according to George Seiffert, sales manager of the company. The Spanish model 601 and the new Grecian model 501 are adapted for the new Atwater Kent model 37, the RCA model 17, Zenith and other popular receivers, the announcement states, and all of these cabinets are equipped with the RCA 100A cone speaker. Other new models will be announced shortly. Mr. Seiffert states that the company expects to triple its production during 1928, and is now in position to take care of large quantity orders for cabinets of special design desired by jobbers, distributors or radio set manufacturers. Atwater Kent AG Set and Pooley Line in Show Tie-Up The Atwater Kent Mfg. Co., Philadelphia, Pa., established headquarters at the Commodore Hotel during the automobile show in New York City. The new AC receiving set No. 37 was the feature of the exhibit, together with the Model E speaker in its variety of new finishes. Vernon Collamore, sales manager; T. W. MacDowell, convention manager; P. A. Ware, merchandising manager, and other members of the Atwater Kent staff were on hand to demonstrate the new model and greet their many friends. The Pooley Co., Philadelphia, maker of cabinets for Atwater Kent sets, had an exhibit in an adjoining room with Pooley executives, including B. R. Stauffer and Russell Hunting, Jr., in charge. Maurice Landay Is 111 Maurice Landay president of the Sonora distributing firm, the Greater City Phonograph Co., has been confined to his home in the Hotel Alden, New York, with intestinal trouble. Although his illness is in no way critical it is expected that some time will elapse before he will be able to return to his office.