The talking machine world (Jan-June 1928)

Th: Talking Machine World, New York, May, 1928 37 The Kelloggs ARE Coming With a Wider Price Range The new Kellogg line to be displayed at the R. M. A. Trade Show is about ready! Watch for detailed announcement in June publications. Kellogg will offer a much wider price range than in the past. There will be two or three models at lower prices than the lowest of last year. One will be a table model, complete with Kellogg's A-C tubes at well under $200. Tone quality will be the keynote of the Kellogg appeal, as it always has been. Increased production will enable us to open up many new territories. Allotments are now being made. Applications in advance of the Trade Show are advisable. Kellogg Switchboard & Supply Co. Dept. 25-95 CHICAGO Kenosa M A*C Radio Personal Appearances of Columbia Artists Aid Kansas City Trade Columbia Dealers Profit Through Local Engagements of Moran and Mack and Ted Lewis and His Band — O. D. Standke Combines His Two Stores Kansas City, Mo., May 6— April was a significant month in the talking machine and record trade in Kansas City with Moran and Mack, who, as the "Two Black Crows," have become a national pastime, occupying the center of the stage during the first part of the month, and Ted Lewis and his band drawing record crowds at the Orpheum during the last week in April. The advent of Moran and Mack was considered one of the high points of the theatrical season here, and the Sterling Radio Co. officials accorded the stars an enthusiastic welcome on their arrival. Columbia dealers grasped the opportunity for extensive window displays featuring the popular pair, and both the dealers and the Sterling, local Columbia distributors, reported a fine response on the part of the public. All Columbia dealers featured the local appearance of Ted Lewis and a $475 ColumbiaKolster was placed in the lobby of the Orpheum where Ted Lewis numbers were played constantly during the busy hours at the theatre. O. D. Standke, of Standke's Music Co., has combined his two stores and will operate his record and machine business from the location of his newest store at 1210 Main street. Business with the Brunswick branch has been normal during April, and prospects are for increased activity during the next few months. According to T. H. Condon, head of the phonograph department of the local branch, the new Brunswick Model 106 has received a ready response from the dealers since its introduction the middle of April. There is a nice demand for the Valencia and the Panatropc P-14, both at the new price. The two stores of the Charles Crawford Co., in Topeka, Kans., and St. Joseph, Mo., are now carrying Brunswick records. Mrs. M. M. Paul, of Paul's Music Shop, says demand for talking machines is holding up nicely, with special emphasis on the higherpriced Victor combinations. The Sterling Radio Co. has announced that it will be an exclusive distributor for the Majestic electric radio in western Missouri, Kansas and northwestern Arkansas. With this addition to its line it will have Kolsler, Columbia and Majestic in that territory. The officers and entire sales force of the Sterling Co. spent a week during the last of April at the Majestic plant in Chicago, where the salesmen became familiar with the new line. C. M. Willis, of the Sterling Co., reports that, although activity in radio is somewhat slower than last month, they are running about 35 per cent ahead of last year. Columbia business is fine at this time. The No. 900 Columbia-Kolster is going over with increasing popularity and the Sterling expects a good response for the new Model 901, which will be in the hands of dealers soon. The phonograph department of the Jones Store Company is having very good success with the $300 Orthophonic. The ColumbiaKolster model 900 is also an increasingly popular number. Will Broadcast Two Convention Talks Arrangements have been completedjiifrith the National Broadcasting Co., New York City, whereby two important features connected with the coming Twenty-seventh Annual Convention of the National Association of Music Merchants will be made available to thousands of radio listeners. The National Broadcasting Co. will place on the air the address at the annual banquet on Thursday evening, June 7, at the Hotel Commodore, to be delivered by the principal speaker and guest of honor, Governor Albert C. Ritchie, of Maryland, and the speech of Professor John Erskine, who will be principal speaker and guest of honor at the get-together luncheon of the Music Industries Chamber of Commerce, at the Hotel Commodore, Monday, June 4. It is not possible at this time to definitely announce whether these broadcasts will be carried over the red or the blue network, but it will be broadcast from New York either through WEAF or WJZ. This will be the first time that functions in connection with the National Music Conventions have been made available to radio listeners. Important Patent Granted A system that will accomplish the same purpose for radio telephony that the dial or automatic system does for the telephone has been patented by Lewis M. Clement, chief engineer of Fada RaHio, and S. B. Williams, Jr., of the Bell Laboratories. The United States Patent Office has announced the granting of the patent, according to Mr. Clement, and the assignee is the Western Electric Co., with which he was connected before he joined Fada.