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Annual Music Industries Convention
Music Industries Chamber of Commerce and Member Associations Held Meetings at Hotel Commodore, New York City, Week of June 4
As this issue of The Talking Machine World goes to press there is being held at the Hotel Commodore, New York, the annual convention of the music industries, including the sessions of the Music Industries Chamber of Commerce; the National Association of Music Merchants; the National Band Instrument Association; Musical Supply Association of America; National Piano Travelers' Association; National Musical Merchandise Association; National Association of Musical Instrument and Accessories Manufacturers, and other organizations. The Opening Session
The convention opened formally on Monday, June 4, with a luncheon and mass meeting under the auspices of the Music Industries Chamber of Commerce, at which the principal speaker was John Erskine, president of the Juilliard School of Music and well-known author, who talked of the possibilities of music training from the angle of the educator. At the mass meeting there were discussed briefly the accomplishments of the Chamber of Commerce and the affiliated associations during the past year, as well as the plans already laid down for the various sessions of the convention. The luncheon was presided over by President Hermann Irion, and reports were submitted to the membership by Alfred L. Smith, general manager of the Chamber, and C. M. Tremaine, director of the National Bureau for the Advancement of Music.
Band Instrument Men Meet
On Monday afternoon was held the annual meeting of the National Association of Band
Instrument Manufacturers, presided over by C. D. Greenleaf, of C. G. Conn, Inc., the president.
On Monday evening there was held a meeting of the directors of the Musical Supply Association and also the annual dinner and meeting of the National Piano Travelers' Association, a lively affair staged at the Republican Club and attended by piano travelers and their friends.
Music Merchants' Convention
On Tuesday morning, June 5, there was held the opening session of the convention of the National Association of Music Merchants, with President C. J. Roberts in the chair. The speakers at this first session included Philip T. Clay, president of Sherman, Clay & Co., San Francisco, who talked on dealer co-operation. Another speaker was Herbert H. Frost, vice-president of the Radio Manufacturers' Association, who told of "What Radio Means to the Music Merchant," and emphasized strongly the desirability of the well-equipped and organized music store as the medium for radio distribution. F. E. Moscovics, president of the Stutz Motor Co., Indianapolis, also addressed the merchants on the important matter of "Knowing Your Market."
The second session of the Music Merchants' convention was held on Wednesday morning, the first speaker being S. L. Rothafel, of movie and broadcast fame, who explained what he had learned by experience regarding the appeal of music to the great masses of the people. The next address was made by Frank W. Shibley, vice-president of the Bankers' Trust Co., New York, who talked on instalment selling and
budgetary control, and he was followed by Homer McKee, president of Homer McKee, Inc., well-known advertising expert talking on "Modern Advertising Methods," and J. I. Burhans, general manager of the Credit and Collection department of the General Motors Accessories Corp., who' talked on the subject of financing instalment paper with particular reference to the carrying charge.
The principal speaker of the session on Thursday, June 7, was J. D. Maddy, chairman of the Committee on Instrumental Affairs of the Music Supervisors' National Conference. The business session of the association then followed and included the presentation of the annual report of the president, C. J. Roberts; of the executive secretary, Delbert L. Loomis, as well as other officers and committee heads. What Association Has Done
The reports of both the president and executive secretary stressed the great amount of promotional work done by the association within the past year, and particularly since November 1, 1927, when Mr. Loomis took charge of the office. This promotional work included the financing of a meeting of the piano section of the Committee on Instrumental Affairs; of the Music Supervisors' National Conference; and the mailing of more than 50,000 pieces of literature of association and general trade importance to the members of the merchants' body, including a copy of a booklet, "Our Association." Officers of the association attended the hearings on the Revenue Bill in Washington for the purpose of securing the repeal of
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