The talking machine world (Jan-June 1928)

162 The Talking Machine World, New York, June, 1928 Federated Radio Trade Assn. Completes Convention Plans Dealers, Wholesalers and Manufacturers' Representatives' Sections Are All Optimistic Over Outlook — Will Join in Open Meeting of RMA on Tuesday, June 12 Plans have been completed for the convention of the Federated Radio Trade Association, which will be held June 11-15, Stevens Hotel, Chicago, in connection with the Second RMA Trade Show. The board of directors of the Federated met on May 26, at the Stevens Hotel, to adopt the final and complete plans and make arrangements for the entertainment of delegates and members from the entire industry. Michael Ert, chairman of the Association section of the Federated, states that many organizations have signified their intention of joining with this national movement in their at tempt to better conditions in the industry. Julian Sampson, chairman of the dealers' section, states that his organization committee will have complete plans ready for adoption by all of the dealers present, and they look forward to securing the applications of several hundred dealers in organizing this group. Many dealers have expressed themselves in favor of a national organization and are anxious to help this section of the Federated become a complete success. George Riebeth, chairman of the manufacturers' representative section, is highly optimis _The PRESHOW _ CHAOS of CLAIMS 10 minutes with Arborphone's Surprise A-C Models and the aggressive merchandising plan behind them will reveal to you unprecedented opportunity. Be sure to see our private showing, Suite 1605,4 at the Stevens. R. M. A. Show, June 11 to 18. ATTENTION Dealers Unable to Attend the Show We will send you the complete illustrated story of Arborphone's Surprise A-C models ranging from $75 to $350, and details of our aggressive merchandising plan — write today. Arborphone is licensed under patents of General Electric Co. Westinghouse Electric & Mfg. Co. American Telephone & Telegraph Co. Radio Corporation of America LoftinWhite Meissner LAIMS — claims — claims — what a chaos of claims. Lowest price claims — claims of supreme receptivity — naturalness of tone and clarity. Claims of keenest selectivity — claims of unequalled beauty — claims, ad infinitum. No new claims can be added. The perfect radio and the supreme value in radio has been built in words time and time again. But what manufacturer has actually come nearest this coveted goal, the Show will reveal. Claims will give way to facts. The nation's most alert radio merchandisers, marshalling these facts, we believe, will award highest honors to Arborphone's Surprise A-C models. Be sure to see our display at the R. M. A. Show — June 11 to 18 Stevens Hotel, Chicago Booth No. 104 Private Showing, State 1605 'A ARBORPHONE Div. Consolidated Radio Corp* ANN ARBOR MICHIGAN U. S. A. ARBORPHONE tic concerning the outcome of his group in which manufacturers' representatives and salesmen are eligible for membership. Harry Alter, vice-chairman of the Radio Wholesalers' Association, the jobbers' group of the Federated, states that a great deal of interest is being aroused in this national Association of jobbers. This group is completely organized and hopes to accomplish its aims for the benefit of all wholesalers. The Federated Radio Trade Association will meet with the open meeting of the Radio Manufacturers' Association on Tuesday, June 12. On Wednesday, June 13, all of the sections of the Federated will hold individual meetings for the discussion and solution of their own problems. On Thursday the board of directors of the Federated will meet to jointly discuss the result of their Wednesday sectional meetings. They will discuss the program for the coming year and outline the activities of the organization. President Harold J. Wrape is very optimistic concerning the outcome of the entire convention, and believes it will prove the most successful meeting ever held. Attractive Interior a Feature of Store Inviting Prospect of Main Floor Display a Reason for Success of Select Furniture Corp. Radio Business Scranton, Pa., June 5.— The Select Furniture Corp., 116 N. Washington avenue, Brunswick and Federal radio dealer, firmly believes Interior of Select Furniture Corp. that the atmosphere of the store should reflect the quality of the products carried and the accompanying illustration is evidence that the officials of the company have succeeded in carrying out these ideas. The radio department proper is located on an upper floor but the attractiveness of the main floor display is such that the customer's interest is aroused to a point of going upstairs. Distributor Dines Record Sales Staffs Cleveland, O., June 6— Record sales people in the employ of Victor dealers in Cleveland, O., were the guests of the Cleveland Talking Machine Co., Victor distributor, at a dinner given at the Hotel Statler, and which was followed by a very interesting meeting in the interest of record sales promotion. The principal speaker of the evening was Miss Madeline Davies, of the Victor Red Seal promotional department, who gave her audience a number of pointers on selling Red Seal and other Victor records. Miss S. M. Yates, head of the record sales department, was in charge of the meetings, and gave a short and interesting talk, and introduced Miss Davies. Moves to New Quarters The Nassau Radio Co., of Brooklyn, N. Y., has moved to larger quarters at 20 Bergen street in anticipation of an exceptionally good