The talking machine world (Jan-June 1928)

The Talking Machine World, New York, June, 1928 163 Innovations for Berg Artone Line One Model to Be Equipped With An Electric Motor for House Socket Operation New Amplifying System Devised for Use in the Artone Portable HOME BROADCASTER The Berg A. T. & S. Co., Long Island City, has added two innovations to its line of Artone portables. One of the Artone models will be equipped with an electric motor that can be plugged into any convenient lamp socket or house wiring outlet. After a careful study of the field Sales Manager E. R. Manning was convinced of the strong market for electrically operated portables. Mr. Manning points out that while an electrically operated portable could not be used away from a house, it is estimated that 80 per cent of the portables that are purchased are bought for home use. The other added innovation is an improved amplifying system to be used in the $35 model of the Artone portable. This amplifying system is the invention of Joseph Berg, president of the company, and for which patent has been applied for. Carryola Features Three New Portables tool your friends <■— be your own broadcaster This is the product —judge its sales merits yourself:— An adapter plug that slips into the detector tube socket of any radio set, with a long extension cord that reaches into another room or closet, where you talk into a microphone and broadcast via the loudspeaker. Uet some friends together, tune in on your favorite station, ease out of the room, to the Broadcaster microphone, and at an opportune moment, simply press the switch button on the microphone, automatically cutting off radio reception — and make a station announcement from Paris or Shanghai, give a wrong time signal, make some intimate remarks about your friends — say anything! Then release' the button and let the program continue. It fools everybodyl . . and sells in a steady stream wherever it is displayed Type UX, for sets using A-prong Detector Tubes. The Home Broadcaster can be left permanently connected to the set as it will not interfere with radio reception. It is absolutely noiseless and will give clear and undistorted reproduction. It is small, light and compact and can be easily slipped into the pocket to be taken to a party. It is unnecessary to change any of the set wiring or make changes in the battery connections. Write for descriptive circular. List Price $7*50 Complete Type AC, for sets using S-prong Detector Tubes. BROOKLYN METAL STAMPING CORP. 720 Atlantic Ave. Brooklyn, N. Y. See our exhibit at Chicago Trade Show, Booth 146 phragm. Model 30, which retails for $25, is fin loud speaker which is housed in its lid, and the (Continued front page 32h) graph. These new products are shown in a variety of eighteen different designs and were ished in a heavy special design Fabrikoid, furnished in four colors, blue, black, red and brown. A patented wood album which automatically opens and closes by a push button is a feature portable is fully licensed under RCA patents. An electric pick-up and three AC tubes are employed. This portable is furnished in either black or brown heavy Fabrikoid and also in two-tone wood cabinets with wood tables to One and Two: New Power Amplified first displayed at the Music Trade Convention in New York the week of June 4. Model 20, retailing at $15, contains an air column tone chamber and is furnished in three colors, blue, black and brown, finished in Fabrikoid. Model 30, also containing an air column tone chamber, is equipped with a new patented tone arm and reproducer, both of Bakelite, the reproducer containing a patented metal dia Electric Portable Phonographs. Three: Model of Model 40 Carryola portable phonograph, and on this particular model all metal parts are gold plated. Model 40 is equipped with an automotic stop and tone modifier and is furnished in two colors, black and brown. The new power amplified electric portable phonograph represents a new departure in the manufacture of the smaller machines. It is equipped with an electric motor, a cone type 40. Four: Model 30 Five: Model 20. match, upon which the portable may be placed in the home of the owner. The new and better Vitalitone (Life-Like Tone) Dynamic Speaker Now ready Sor delivery. Write for literature and prices. Don't buy until you have heard this revelation in tone reproduction. VITALITONE RADIO CORPORATION 88 UNIVERSITY PLACE NEW YORK, N. Y. Appointed Brunswick Buffalo Manager George A. Lyons, formerly district Panatrope manager of the Brunswick-Balke-Collender Co., with headquarters in Philadelphia, has been selected by the Brunswick general sales office to open a Panatrope division sales office in Buffalo. Mr. Lyons has been associated with the Brunswick organization for many years, and his host of friends in the trade are wishing him well in his new territory and new work. E. S. Germain, who has been branch manager of the Panatrope division of the Cleveland district, has been selected to succeed Mr. Lyons and has established his headquarters in Philadelphia. A long and successful record with Brunswick in other cities, and a thorough knowledge of the phonograph industry, give Mr. Germain a background of experience for his new position. Walter Coll, former manager of the Gibbs Piano Co. stores, in Springfield, Mass., has opened his own store at 48 AUyn street, Hartford, Conn.