Talking pictures : how they are made, how to appreciate them (c. 1937)

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Talking Pictures been impeded in the past by a shortage of adequate projection equipment in the schools, and by conflicting, non-uniform plans of production and distribution. There is really no problem here except a lack of effective organization and financing. Some day these will be provided and when that time comes many new positions will be available, because producing organizations will be needed with staffs and equipment similar to those in present studios devoted to the entertainment film. In its development color photography is not likely to increase production personnel, but its future is intriguing. There is little question but that some day color photography will supplant black and white, but apparently that day is still in the distance. A present handicap of color for feature pictures is that it is somewhat unusual and it tends to distract attention from the story being told. Since any kind of photography is merely a way of portraying life, people must get used to it gradually as they did to black and white photography when it so largely supplanted paintings and etchings for certain purposes. A scene is recalled in which a British officer in a red coat with gold epaulets was talking with a girl in a blue dress. With such strongly colored visual distractions it was difficult to concentrate on what the characters were saying. The most successful recent color picture is felt to have admitted this difficulty by its method of treatment. Sets and lighting and dresses were in subdued tones and there was but little color contrast, the tones [274]