Technicolor News & Views (June 1951)

FI tsl D VISW "Technicoior'* is a frade-mark VOLUME XIII NO. 2 JUNE 1951 WONDERLAND-IN COLOR BY TECHNICOLOR Walt Disney (left) and Dr. Herbert T. Kalmus pause before the Disney Studio "story board/' on which key scenes of all Disney pictures are outlined in color sketches before actual pro- duction begins. Dr. Kalmus recently paid a visit to the master cartoonist at his huge animation plant in Burbank, California. For Nearly Two Decades Walt Disney and Technicolor Together Have Brought Untold Pleasure to Millions "There never was a time in our own work when we were not conscious that we needed color to achieve maximum entertainment in our pictures. For too long it was unavailable to films—and then came technicolor.” These words, spoken by Walt Disney, keynoted the conversation which took place at the “Wonderland” Disney film plant in Bur- bank when the creator of Mickey Mouse, Donald Duck and a host of other elfin cartoon characters was visited by Dr. Herbert T. Kalmus, President and General Manager of technicolor motion PICTURE corporation. In that simple phraseology Disney described the happy wed- ding of the two complex processes whose end result is a delight in charm and simplicity—the Disney productions in Color by tech- nicolor which have won the heart of the world. In his office in the sprawling, 51-acre Burbank studio wherein hundreds of men and women dedicate their lives to fantasy, the elaborated on his initial statement. HOLLYWOOD, CALIFORNIA TECHNICOLOR ANNUAL REPORT technicolor operations in 1950 showed a marked increase in sales, footage and gross profit over the preceding year of 1949. according to the annual report of technicolor, Inc., and its subsidiary, technicolor motion PICTURE CORP.. cover- ing operations for the year ended Dec. 31, 1950. During 1950, 70 feature length films were produced in Color by technicolor, as com- pared to a total of 45 such pictures produced in 1949. An impressive new record for 35 milli- meter positive print output during 1950 was established, with a total of 312,398,508 feet shipped during the 12 months’ period, representing an increase of 45,070,601 feet over the previous year of 1949. “The outlook for feature pictures to be produced during the year 1951 with Color by technicolor is better than it was at the corresponding time in 1950, and greater than ever before,” it was stated by Dr. Herbert T. Kalmus, President and General Manager of TECHNICOLOR, Inc., and TECH- NICOLOR MOTION PICTURE CORP. Approximately 70 features are now being produced, or are in preparation at this time, or are under contract for production in 1951. technicolor’s net sales in 1950 were $23,454,250.24. (1949-$20,170,763.13.) Profit before taxes on income and life insurance expense amounted to $4,258,- 822.95, as compared to the previous year’s total of $3,998,042.69. Net profit totaled $2,216,173.28. (1949 -$2,354,083.08.) Net earnings per share during 1950 were $2.40. (1949-$2.56.) CONTINUED ON PAGE SEVEN “We think of animated cartoons as story books in motion,” he told Dr. Kalmus. “A story book in color is a better book—so na- turally a cartoon in color is a better car- toon.” Disney’s recollec- tion of the day in 1932 when he first saw technicolor’s then-new three-strip process is still very clear. After witness- ing the remarkable demonstration, he called in the late Sid CONTINUED ON PAGE TWO