Technique of the photoplay (1916)

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CHAPTER LXV 329 or permit it to ,be creased in any way. A fold may become a rent before the script gets back home. This larger, or going, envelope must be sealed and must be legibly addressed. The best form of address is: Editor of Photoplays Union Film Company, 1153 Union Boulevard, New York City Unless you know tlie Editor well enough to call him by his first name, do not address him by name. He may be gone by the time your script lands. You are dealing with a company and not with an in- dividual. This going envelope must be fully stamped at the rate of two cents for each ounce or fraction of an ounce. 17. If you have no beam scale, take your letter to the post office and ascertain the exact rate. Many companies will not accept let- ters on which the postage is underpaid. In stamping your mail, remember that the letter that weighs more than one ounce and less than two is to be paid for at the rate of two cents for each ounce or part and not at the rate of one cent for each half ounce. A letter is two cents or it is four cents or six, never three or five. To split ounces is to advertise that you are so absolutely new at the trade of authorship and so ignorant of things in general that every well- informed person is supposed to know that it cannot possibly be sup- posed you are possessed of sufficient intelligence to write a worth- while story. 18. If you weigh and stamp the letters in your home, it pays to keep a supply of four, six and ten cent stamps instead of plastering six two-cent stamps on a six ounce letter. No one may notice this, but if they should—and sometimes they will—then there is the sug- gestion that you have passed the two-cent stamp stage and are of greater experience. 19. If your manuscript is too bulky to go into a number ten, get an envelope that will permit the script to be folded only once. This must be across the sheet and not the long way of the paper. This will give you an envelope slightly larger than five and a half by eight and a half inches. Such a script is apt to arrive in a poor condition due to the fact that the letter will stand higher in the "pack" than the other letters and so will be tied over on the top of the rest before being wrapped and put into the mail sack. A better plan is to use a photomailer of some sort, but sealing the sides. This may be used for the return envelope and an envelope or merely wrapping paper used for the outside. In any case mark it in large letters "First Class Matter" and pay letter postage. 20. Do not register the letter. This will make trouble at the other end and the receipt for a registered letter is not a receipt for any particular script. It does not give the script an air of impor-