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The technique of the photoplay ([c1913])

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TOOLS OF THE TRADE 27 Suppose that you send it first to the Vitagraph. That name comes first on the list, so you send the story there and stamp the date of sending. It went out December 6th and came back the tenth. You stamp the date of return and find that Lubin is the next choice. You send the script to Lubin and stamp the date there. It comes back from there and goes to Edison only to come back again, but Essanay, the fourth choice accepts it. Each time you send out you change the card. At first it lies in the Vitagraph division, it is moved in turn to Lubin, Edison and Essanay divisions and when Essanay writes you that they will pay you $20 for it, you take it out of Essanay and put it under "Accepted." When the check comes you take it out of "Accepted" and permanently file it under "Paid." At the same time you take a white card and mark it Essanay. On the first blue line you write the number of the story, the date and the amount. In the course of time you will have a record of all the sales you have made to Essanay and a quick reference to the "Paid" division will tell just what stories they were. When all these transactions have been completed, your card shows the complete history of the script. If you want to enlarge the system to a higher degree get a pack of colored cards (you can get a choice of six or eight colors), and give each division one of these colored cards. Put down the number of each story sent, the date of going and re- turn. Presently you will have a record of your Essanay or Edison transactions and can tell from these cards how much you have sent, what proportion you have sold, how much you get on the average and how long it takes them to handle a story when it is returned and when they accept. Your story record card will look something like this: 123— Going Home to Mother Half reel farce Under this system there is no danger of sending the same script to the same company twice unless it is your intention to do so. It is simpler than using the alphabetical file, and more satisfactory in many ways. Scripts that come in and are not immediately sent out again are held under "Live," where they are under your notice, and by watching your "Accepted" division you know what