The technique of the photoplay ([c1913])

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138 TECHNIQUE OF THE PHOTOPLAY In time, if you can obtain no reply to inquiries and feel that there is no use waiting any longer, write a note of this tenor: BLANK FILM Co., SOMEWHERE, N. J. Dear Sirs:— Being unable to obtain any reply to my inquiries of (here give dates of all letters) I beg to advise YOU that I shall have the story copied and sub- mitted elsewhere and shall hold you strictly responsible for any use you may make of the manuscript in your possession. That is all that is necessary. Do not waste your energy in "roasts" and save your sarcasm. Send this by registered mail to the last known address of the company. It is well to show the letter to some other person and to register the letter and request that a receipt be returned. Do not send in the synopsis of a story and ask the Editor if he wishes to purchase the script. He cannot tell from the synopsis if the plot of action will be good. The nearest he can come to judgment will be the supposition that if you know how to write you would know enough to send the full script. Do not send him a carbon copy to read. Many beginners send out the original and three of four carbons to as many studios in the hope of getting quick action. Two or more companies may start production at the same time and send you checks, with the result that you will find yourself in an unpleasant predicament. Have only one copy of any story out at one time and that the rib- bon copy. If it gets soiled or mussed, make a fresh ribbon copy if you want to send it out again. Do not send a carbon and an excuse. Do not auction off your script by sending out several copies to as many studios with the statement that on a certain date the script will go to the highest bidder. You will be wasting your stamps and spoiling editorial tempers. Do not dump your entire string into an office because you have sold one script there. If you have succeeded in getting in, aim to stay in by sending only your very best work. More than one writer has gained a start by selecting a particu- lar studio and sending all his best work there, but only his best. It may all come back but the repeated submission of good stuff will have its effect in time. Eventually you will strike their fancy and not only sell but keep on selling because they will know that your success was not purely an accident. Naturally the Editor would prefer to deal with those who can be counted on to keep on sending in good scripts.