Television digest with AM-FM reports (Jan 1951-Jan 1952)
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tion regular expenses, film rental (if movie is shown along with fight), cable and technical costs — or the little matter of profit.
Latest shot in battle of free-TV vs. fee-IV was admittedly an attempt by set makers to hypo sagging sales by assuaging fears of sports fans that prime sports events had been removed forever from the armchair arena.
Bout will be carried by 40 TV stations, with Pittsburgh and Johnstown, Pa. blacked out. Participating in sponsorship will be Admiral. Crosley. DuMont . GE, Motorola. Philco . RCA, Sylvanla. Westinghouse.
Now the battle has been joined. TV manufacturers are looking for other big athletic events to "buy away" from the theatres. Both home and theatre-TV promoters have their eyes on September's Joe Louis-Ezzard Charles and next Randy Turpin-Sugar Ray Robinson matches. Bidding should be spirited.
* * * *
Another facet of theatre-TV-vs. -home-TV bears watching: Rivalry for network cable-microwave facilities. If and when theatre-TV webs are firmly established, home TV networks are going to find it harder to clear time with AT&T's long lines.
Conflict for cable is inevitable, AT&T spokesman told us. "In many cases," he said, "we're now allocating time among the 4 networks. If we have 5 or 6 customers for those facilities, it will mean less time for each of them until we can install more facilities — and that takes time."
Surge of orders for theatre-TV equipment was one result of successful boxing shows. RCA reports well over 100 orders, with "very big pick-up" following theatreaired bouts. RCA ran double-spread ad in July 14 Motion Picture Herald, pointing to success of theatre bouts and advising: "Order your RCA theatre TV. ..NOW. "
New equipment is being developed to supply growing demand of theatres, large and small, for projection TV. General Precision Laboratory, long a strong proponent of Paramount's film-relay TV, this week announced new direct projection set.
And Skiatron (Subscriber-Vision) president Arthur Levey says he'll have "Theatrevision" projection units to rent to small houses within a month.
XND-THE-FREEZE' DRIVE IN HIGH GEAR: FCC whipped out 5 TV allocations actions this week, did much as expected by:
(1) Proposing to drop oral hearing (Vol. 7:25-27), thus hasten freeze end. ■
(2) Giving TV 470-500 me band, making total of 82 channels — 12 vhf, 70 uhf. i
(3) Reaffirming its legal authority to fix allocation plan, city-by-city and i channel-by-channel, in its rules, subject to change only by rule-making procedures.
Deletion of oral hearing isn't final yet, is still "proposed". What FCC did ; was to call July 20 formal pre-hearing conference of parties or their attorneys to i
see whether there's overwhelming support for plan. j
So far, only NARTB-TV (Vol. 7:27) and handful of parties have petitioned ^
for new procedure. Commission wants more, fears being tagged "arbitrary" imless opposition is miniscule. *
If FCC considers support inadequate, it says it will go ahead with oral ;
hearing, as planned, to start on July 50 instead of previously-set July 23. '
Commission will be open to suggestions during conference, but it obviously ]
considers its plan a good one. In essence, plan would permit all parties who have
filed comments so far to file additional supporting material. Only oral presenta *
tion possible would be cross-examination — and then only if "it appears relevant '
factual issues cannot otherwise be satisfactorily resolved."
No exceptions are contemplated. This includes DuMont, which insists its '
nation-wide plan can't be presented properly except by oral testimony. Educators. 1 too, may object, but their attorneys haven't yet made up minds. |
No deadlines for filing of written comments are suggested by FCC. NARTB-TV thinks 30 days for original comments, additional 30 for oppositions, would be ade ’ quate. Attorney George Sutton, speaking for number of clients, suggests 45 to 60 days for each period.