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Markets and Market Groups (See text)
Counde s
Estimated No. of Households Jan. 1, 1954f
Estimated No. TV Households Jan. 1, 1954
Ratio of TV tiouseholds to Total H ouseholds
Per cent of U.S. Total TV Households
NEW YORK (A)
Bronx , Kings , Nassau, N . Y Queens , Richmond, Rockland, Suffolk, Westchester, N. Y.; Bergen, Essex, Hudson, Middlesex, Morris, Passaic, Union, Somerset, N. J.:
4,256,400
3,358,269
83.6%
13.1784%
NORFOLK (B)
PORTSMOUTH (See also HamptonNewport News & Warwick)
Norfolk and Princess Anne Counties, 144,300 Va. (including cities of Norfolk, Portsmouth, So. Norfolk.)
104,225
72.2%
.3860%
*NORMAN (D)
Cleveland, Okla.:
11,400
4,667
40.9%
.0173%
*OAK RIDGE (D)
Roane, Tenn.;
8,500
945
11.1%
.0035%
♦ODESSA (D)
Ector, Texas:
16,800
2,079
12.4%
.0077%
♦OGDEN (D’)
Weber, Utah:
27,900
16,081
57.6%
.0596%
OKLAHOMA CITY (C) . .
Oklahoma, Okla.:
117,400
80,887
68.9%
.2996%
OMAHA (C)
Douglas,Sarpy, Neb.; Pottawattamie, la. : 120,300
102,236
85.0%
.3786%
♦ORLANDO (D’)
Orange, Fla.:
44,200
6,483
14.7%
.0240%
OSHKOSH (D)
Winnebago, Wis.:
28,800
8,342
29.0%
.0309%
♦OTTUMWA (D)
Wapello, Iowa:
15,500
3,309
21.3%
.0123%
♦OWENSBORO (D)
Daviess, Ky.:
16,800
3,447
20.5%
.0128%
♦PADUCAH (D)
McCracken, Ky.:
29,000
2,317
8.0%
.0086%
PANAMA CITY (D) . . . .
Bay, Fla.:
16,200
1,437
8.9%
.0053%
PARKERSBURG (D) . . . .
Wood, W. Va.:
20,200
6,264
31.0%
.0232%
PENSACOLA (D)
Escambia, Fla.:
36,100
6,501
18.0%
.0241%
♦PETERSBURG (D)
Dinwiddle, Va. (Including Independent 13,700 City of Petersburg, Va.)
9,935
72.5%
.0368%
PEORIA (C)
Peoria, Tazewell, 111.:
83,400
46,146
55.3%
.1709%
PHILADELPHIA (A) ...
Bucks, Chester, Delaware, Mont 1,139,700
gomery, Philadelphia, Pa.; Burlington, Camden, Gloucester, N. J.:
1,025,730
90.0%
3.8056%
PHOENIX (C)
Maricopa, Ariz.:
121,200
60,862
50.2%
.2254%
PINE BLUFF (D)
Jefferson, Ark.:
22,900
2,315
10.1%
.0086%
PITTSBURG (F)
Crawford, Kan.:
15,600
3,174
20.3%
.0118%
PITTSBURGH (A)
Allegheny, Beaver, Washington, Westmoreland, Pa.:
654,700
554,182
84.6%
2.0525%
♦PITTSFIELD (D’)
Berkshire, Mass.:
41,200
34,712
84.3%
.1286%
♦POCATELLO (D)
Bannock, Power, Idaho:
13,700
1,467
10.7%
.0054%
♦PORT HURON (D)
St. Clair, Mich.:
30,000
18,648
62.2%
.0691%
PORTLAND (C)
Cumberland, Me.:
50,800
20,452
40.3%
.0757%
PORTLAND (B)
Clackamas, Multnomah, Washington, Ore.; Clark, Wash.:
262,200
103,859
39.6%
.3847%
♦PORTSMOUTH (D) ....
Scioto, Ohio:
27,000
15,667
58.0%
.0580%
PRINCETON (F’)
Gibson, Ind.:
10,000
1,567
15.7%
.0058%
PROVIDENCE (B)
Bristol,Kent,Newport,Providence,R . I
.: 230,600
189,088
82.0%
.7003%
♦PROVO (D)
Utah, Utah:
23,700
12,913
54.5%
.0478%
♦POUGHKEEPSIE (D) . . .
Dutchess, N. Y.:
38,700
27,468
71.0%
.1017%
PUEBLO (D’)
Pueblo, Colo.:
29,400
7,960
27.1%
.0295%
QUINCY (D)
Adams, 111.:
22,300
8,910
40.0%
.0330%
♦RACINE (D’)
Racine, Wis.:
35,100
21,918
62.4%
.0812%
RALEIGH (D’)
Wake , N . C .:
36,300
13,974
38.5%
.0518%
♦RAPID CITY (D)
Pennington, S. D.:
15,100
103
.7%
.0004%
READING (C)
Berks, Pa.:
77,900
70,110
90.0%
.2628%
RENO (D)
Washoe, Nev.:
19,800
6,932
35.0%
.0257%
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