Television digest with electronic reports (Jan-Dec 1957)

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8 Personal Notes: Neal K. McNaughten, mgr. of market planning, RCA commercial electronics div., and former NARTB engineering director, appointed manager of Ampex Corp.’s new professional products div., headquartering at Redwood City, Cal. and directing development, marketing & engineering of commercial tape recording products including Videotape recorder . . . George D. Coleman, ex-WGBI-TV & WGBI, Scranton, Pa., joins Triangle Stations as regional sales director, headquartering in Philadelphia . . . Robert H. Teter, exec. asst, to pres. Donald H. McGannon of Westinghouse Bcstg. ^o. since Jan. 1956 & former gen. mgr. of radio KYW, Philadelphia, joins reps Peters, Griffin, Woodward as v.p. & radio div. director; Jack Thompson promoted to radio sales mgr. . . . Edward G. O’Berst promoted to research director for CBS Radio Spot Sales . . . Gerald Beadle, director of BBC’s TV service, arrives in U. S. May 13 for 6-week visit . . . Richard A. Borel, director of WBNS-TV, Columbus, 0., elected trustee of Franklin U . . . T. K. Barton promoted to exec. v.p. of KARK-TV, Little Rock, succeeded by Douglas Romine as v.p. & station mgr. . . . Lee Browning promoted to gen. sales mgr. of WFIE, Evansville . . . Glenn W. White, exKOTV, Tulsa, named program director of KNAC-TV, Ft. Smith; R. L. Masters, ex-K ARK-TV, Little Rock, chief engineer . . . Ev (Smitty) Smith, ex-CKCO-TV, Kitchener, Ont. joins CKVR-TV, Barrie, Ont. as program director . . . A1 Naroff named west coast mgr. of Trans-Lux TV Corp., with new offices at 1966 S. Vermont Ave., Los Angeles . . . Henry Kogel, SMPTE staff engineer since 1950, resigns to join Century Lighting Co., N. Y., specializing in TV studio lighting . . . Floyde E. (Bud) Beaston resigns as sales mgr. of WNBQ, Chicago, to join Storer Bcstg. Co. as midwest TV sales mgr. . . . Marc Daniels promoted to head of program dept, of TNT Tele-Sessions Inc. Obituary Wm. G. Skelly, 78, Oklahoma oilman & pres, of KVOOTV & KVOO, Tulsa, died April 11 in Tulsa hospital. His Skelly Oil Co. was one of biggest producers in mid-continent field, reporting $339,000,000 assets last year, and he had other wide business interests in addition to TV-radio. He was 1924-40 Republican National Committeeman from Oklahoma. ADVERTISING AGENCIES: Richard A. R. Pinkham resigns as NBC adv. v.p., on May 15 becomes v.p. & TV-radio director of Ted Bates & Co., succeeding James C. Douglass, who moves up to senior v.p. in charge of all TV-radio activities . . . John B. Lanigan, ex-NBC, joins Compton Adv. as v.p. & account suiDei’visor . . . Miss Reggie Schubel, exNorman, Craig & Kummel v.p. who handled Democratic National Committee TV-radio account for agency in 1956 campaign, joins Guild, Bascom & Bonfigli, N. Y., as director of network relations . . . Wallace T. Drew, ex-Grey Adv., appointed Cunningham & Walsh v.p. & supervisor of Colgate-Palmolive account . . . Harry W. Witt resigns as western v.p. of Calkins & Holden to join new Reach, McClinton & Co. in charge of Los Angeles office (6434 Wilshire Blvd.) , succeeded at Calkins & Holden by Wm. A. Chalmers; Timothy J. O’Leary leaves N. Y. office of Calkins & Holden to join Reach, McClinton in handling TV-radio accounts . . . Frank A. Helton named v.p. & mgr. of San Francisco office of Ruthrauff & Ryan, succeeding Ray Mount Rogers, who continues as consultant. Radio & TV Executives Society nominees for new officers: pres., John Daly, ABC; 1st v.p., Bernard Goodwin, DuMont Bcstg.; v.p.’s, John B. Poor, MBS, and Geraldine Zorbaugh, CBS Radio; secy., Omar C. Elder, ABC; treas., Frank Pellegrin, H-R Representatives. Harold C. Lund, v.p. of Westinghouse Stations, elected to board. Network Accounts: Arthur Godfrey gave notice April 12 to sponsors Bristol-Myers, Pillsbury Mills & Kellogg that after June 26 he’ll drop Arthur Godfrey Show on CBS-TV Wed. 8-9 p.m., substantiating reports that he wants to take it easier next fall. “Deep regret” was expressed by CBS-TV pi’es. Merle S. Jones. Godfrey’s Mon.-thru-Fri. daytime show & Talent Scouts on CBS-TV Mon. 8:30-9 p.m. continue . . . Pharma-Craft to sponsor alt. 30 min. of The Steve Allen Show on NBC-TV starting July 14, Sun. 8-9 p.m., thru J. Walter Thompson . . . Liggett & Myers and Max Factor buy alt. sponsorship of undetermined musical or comedy program on NBC-TV starting Sept. 28, Sat. 9-9:30 p.m., former thru McCann-Erickson, latter thru Doyle Dane Bernbach . . . Shulton & Lever Bros, dickering for alt. sponsorship in fall of Slezak & Son, new filmed Walter Slezak situation comedy on CBS-TV, probably Tues. 8:30-9 p.m. . . . Bristol-Myers buys 2 quarters of NCAA fall football package on NBC-TV, Sunbeam another, leaving 4th quarter open . . . Procter & Gamble replaces Jane Wyman Theatre with Meet McGraw, 30-min. filmed series starring Frank Lovejoy, on NBC-TV starting Sept. 17, Tue. 9-9:30 p.m., thru J. Walter Thompson . . . Alcoa & Goodyear buy alt. sponsorship of 30 min. series, rumored Four Star Playhouse, on NBC-TV Oct. 7, Mon. 9:30-10 p.m., former thru Fuller & Smith & Ross, latter thru Young & Rubicam . . . Chevrolet’s The Chevy Show, featuring Dinah Shore & others in variety format in color resumes Oct. 6, Sun. 9-10 p.m., thru Campbell-Ewald . . . Aluminium and Union Carbide & Carbon may return in fall as sponsors of Omnibus with program back on ABC-TV in new Sun. 5:30-7 p.m. period; negotiations hinge partly on ABC-TV obtaining 3rd sponsor . . . Lever Bros. & American Home Products buy partic. in Have Gun, Will Travel on CBSTV Sat. 9:30-10 p.m. . . . Pillsbury dickering for alt. sponsorship of Zorro on ABC-TV Thurs. 7:30-8 p.m.; Seven Up already has signed . . . Plymouth to sponsor Date with the Angels, new domestic comedy series starring Betty White & Bill Williams on ABC-TV starting May 10, Fri. 1010:30 p.m. . . . General Foods (Kool-Shake) buys partic. in daytime Captain Kangaroo on CBS-TV starting May 4, thru Foote, Cone & Belding. Creation of ABC Radio Network Inc. as a separate, autonomous subsidiary of AB-PT (Vol. 13:14) was formalized at AB-PT annual meeting April 10. As previously reported, Robert Eastman, former exec. v.p. of rep John Blair & Co., becomes pres, of new subsidiary. No mention was made of TV, but it’s presumed that Oliver Treyz, now v.p. in charge of TV, will be made pres, of a TV network. AB-PT chairman Leonard H. Goldenson said of new radio subsidiary: “As a separate entity, we will be able to give greater emphasis to this dynamic medium and better realize its full potential. With the remarkable growth of radio circulation, as reflected in the ever mounting quantity of radio sets in use by the American public, opportunities for new ideas and creativity in network radio were never better. It is our aim to make the most of this opportunity and achieve the No. 1 position in network radio.” Eastman said that “because I am sensitive to the importance of good local programming, we will see to it that our network programming fits with the job our stations are doing in their own communities. At the same time, we fully realize that it is essential that our network programming provide our stations with qualities beyond those available at the local level.” Dr. Kenneth Harwood, chairman of TV communications dept, at U of So. Cal., Los Angeles, was elected pres, of Assn, for Professional Bcstg. Education, succeeding Dr. Sydney W. Head, U of Miami. Robert J. MacAndrews of radio KBIG, Los Angeles, was named v.p.; R. M. Brown of radio KPOJ, Portland, Ore., secy.-treas.