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3-4 mLLION ms m 1347: Audience -hungry FM broadcasters may get some solace out of "educated" estimates of 1947 FM production heard during lUAA conferences in New York this week. 'Consensus was that FM should constitute 3-4 million out of 15-18 million total. RMA President Cosgrove (Crosley) predicted 20-25% of total would have FM, said 90% of consoles would include FM. Most of year's production, of course, would be AM table models ; high 18 million figure includes reviving export trade.
Mr. Cosgrove estimated 320,000-360,000 TVs.
Optimism, however, can be tempered by prospect of November figures, due next week, which indicate FM production rate little better than October's (23,793). Likelihood is 'that entire 1948 production will run 150,000-175,000 FMs, far short of 350,000-400,000 estimate of GE's Dr. W. R. G. Baker at NAB convention (Vol. 2^
No. 43). RMA intends to feature FM and TV heavily in $50,000 promotion campaign beginning next year, carrying theme "a radio in every room."
COLOH M THE CB0SSB0A!3S: No matter how the FCC decides the color TV issue — and the outlook for adoption of CBS's pronosed uhf standards doesn't loom very bright — observers at this week's FCC hearings were agreed on one thing; the knowledge and literature of TV have been immeasurably enriched by the brilliance of the cases laid before the Commission by TV's ablest minds.
Indeed, it was generally conceded that more is known about color TV today than about black-and-white when it v;as approved in 1941, only to have its commercial progress stopped dead by war. What the FCC must decide is (1) whether, having given one system its blessing, it should abandon it in favor of a new system, which is subject of bitter dispute; or (2) whether to authorize two incompatible systems to operate in what would inevitably become a lif e-and-death competition.
Even at this writing, with hearing scheduled to resume "sometime after Jan. 6" it is certain present low-band TV will not be abandoned or even discouraged by the Washington authorities. Too many broadcasters and manufacturers are embarked in it. Most of commissioners themselves are enthusiastic TV fans, and like the black-andv/hite images; and popular acceptance of today's service-, albeit still limited in Scope, lends to belief they would hesitate to place any obstacle in its path.
If the FCC should caution delay, while agreeing that the ultimate in TV is color, we have this testimony of CBS President Frank Stanton: If uhf color stand
ards are not approved now, CBS cannot continue its work in color. That means even limited FCC approval will not have backing of the company that has poured $2,000,000 into this development.
t Now that all parties to the hearing (except DuMont) have had their say,
they will next spend their energies on cross-examination and rebuttal designed to [: break down one another's cases. Hearing was adjourned Friday, after 5 full days ;
I Monday, FCC and top staffmen go to DuMont plants to look over its production line and DuMont's electronic color development. Same day they will inspect CBS's re
Copyrlght 1946 by Radio News Bureau