Television digest with AM-FM reports (Jan-Dec 1950)

NAB LIBKAB Y WITH AM~FM REPORTS 1519 CONNECTICUT AVE. N.W. / WASHINGTON 6, D. C. • TELEPHONE MICHIGAN 2020 Index lo 1950 NEWSLETTERS and Supplements ] Index lo Television Digest, 1950: Volume 6 References are grouped into four major categories: General (pages 1-6), Manufacturers & Merchandisers (pages 6-8), Stations & Applications (page 8), Supplements (page 1). Index attempts to cover only items considered to be of more than passing interest. Reference numbers following each item designate issue of Newsletter in which item appeared. If number is followed by a small “n,” article referred to was a note printed in small (8-pt.) type; all other references are to articles printed in typewriter type. General ADVERTISING Admiral expenditures, 1 ‘‘Guide To Television Advertising” by ‘Printers Ink’, In DuMont switches to Campbell-Ewald, 3 Emerson budget, 3 Tele King budget, 3 _ TV set linage in newspapers by ‘Media Records , 3n, 13n ‘Broadcasting Yearbook’ estimates of time sales, 3n network grosses, 3n, 9n, 14, 17n, 18n, 20n, 29n, 34n, 38n, 43n, 48n first 15 agencies in network billing, 3n Rorabaugh Reports, 6n, lln, 16n, 22n, 38n, 47n Faught report, 6 DuMont pushes daytime TV for small advertisers, 6n Starch analyzes commercials, fin, 38n set makers sponsoring TV, 7n, 33n, 36n TV vs. AM at Chicago TV Council conference, 10, lOn NBC-TV offers summer discount to sponsors, lln WFIL adjusts AM rates because of TV, 12 ' TV impact on AM rates, 14, 15, 29n, 30n, 31 clients’ sales improve because of TV, says McCann-Erickson, 16n ANPA ranks radio-TV advertising, 16n NBC-Hofstra College survey, 18 WLW sees TV dominant by 1954, 18 Grocers Television Co., 19n NRDGA TV clinic, 22n big advertisers dropping AM daytime, emphasizing TV night, 23 BAB study of Hecht show, 23n manufacturers seek to build own Western "character,” 23n ‘Printer’s Ink’ estimates total 1949 expenditures, 25n full schedules squeeze sustainers, 27n ANA proposes lower AM rates, 29n, 30n, 31, 39 San Francisco rating test, 31 ‘Advertising Age’ lists network TV sponsors, 32n ^ TV commercials lampooned, 35n fall sponsors, 37 football sponsors, 37n NRDGA workshop, 37n RTMA suggests code of ethics, 38n ANA convention, 39 TV called ‘‘major, mature” in ‘Tide’, 39n Schenley advertises in Alaska, Hawaii, S9n ANA survey of members’ TV plans, 39n AM stations advertise ‘‘no TV coverage,” 40n $2,000,000 campaign to sell TV, 44, 45n, 47, 48n TV network sponsors outnumber radio, 46n “Help Stamp Out TV” campaign, 48n major advertisers’ plans, 51n Procter & Gamble biggest in TV. 52n ALLOCATIONS— see VHF and UHF AM (Standard) BROADCASTING number of stations, CPs and applications, 1, 26 Sen. Johnson urges clear channel duplication, 2n ‘Broadcasting Yearbook’ estimates time sales, 3n owners dominate telecasting field, 7 WMAR-TV claims outrating AMs, 9n AM owners accused of delaying TV, lOn TV impact on rates, 12, 14. 15. 19, 28 rate squeeze by Chevrolet & (Ihesterfield, 18 Biow reassures operators on AM future, 18 Sindlinger attacks share-of-audience measurements, 27 Liberty Broadcasting System, 32n ‘Broadcasting’ sees fall business boom, 34 stations advertise “no TV coverage,” 40n FCC report on 1949 income, 48 NBC proposes rate cut. 60 Storcr buys WSAI, 50n Newhouse buys ‘Portland Oregonian’, 51n A.MERICAN BROADCASTING CO. (ABC) financial reports, 2n, 12n, 19n, 22n, 33n, 38n, 47n gross billings estimated. 3n, 9n, 13n, 14, 17n, 18n, 20n, 29n, 34n, 38n, 43n, 48n, 62n ‘Broadcasting Yearbook’ estimates time sales, 3n TV sponsors, 6, 37 loan agreement, 12n, 45n officers’ salaries, 13n TV losses, Noble’s predictions, 16 officers’ stock sales and purchases, 20n, 22n, 27n, 28n, 32n quits NAB, 22n signs Metropolitan Opera, 25n, 33n V ‘New York Times’ article on Kintner, 26n ^ film deal with Walter Wanger, 31n new Kintner contract, 33n leak detection with radioactive gas, 34n Hinckley on ECA mission, 35n sale rumors, 46, 48n ANTENNAS, RECEIVING Brach Mul-Tel, 16n Jerrold Mul-TV, 25n ANTENNAS, TRANSMITTING — see Equipment. Telecasting ANTI-TRUST FCC hearing on Federal law violations, 6n, 16n, 17 ‘Lorain Journal’ adjudged guilty, 35n Semi-Annual TV Directories of Jan. 10 and July 15; with weekly Addenda reporting current FCC grants, applications, etc. Annual AM-FM Directory of Jan. 1; with weekly Addenda reporting current FCC decisions, applications, etc. Listings of all AM-FM stations by states and frequencies, all applications by states and frequencies, call letter lists, etc. (Includes other North American stations.) Numbered Supplements No. 56B: Personnel List of the FCC. (Vol. 6:5) No. IIC: Directory of Attorneys Practicing Before the FCC. (Vol. 6:9). No. I2D: Directory of Consulting Engineers Specializing in Radio. (Vol. 6:16) No. 67F & 67G : Appearances for hearing on Proposed TV Allocations, Comments and Oppositions (Vol. 6:12 & 14, respec tively.) Note: These are additional to digests of comments published during 1949 as Supplements 67, 67A. 67B, 67C, 67D, 67E. No. 70: Hearing on General Issues, Order & Appearances. With gist of comments and lists of opposition witnesses. (Vol. 6:36). No. 71: Proposed FCC Limitations on Network Time Allotments to TV Stations. Text of rules limiting hours of network programs per stations in communities with less than 4 stations. (Vol. 6:40). Special Supplements and Reports Color Problem — and the Freeze. Text of address by Martin Codel, publisher. Television Digest, before National Television Conference, Chicago, March 7. (Vol. 6:10). Color Issues — as Defined by Coy. Excerpts from address by FCC Chairman Wayne Coy before University of Oklahoma Radio Conference, March 14. (Vol.6:ll). The Tri-Color Tube — And RCA Policy. Remarks of Brig. Gen. David Sarnoff before press conference in Washington, D. C., March 29 (including questions and answers). (Vol. 6:13). “Television Is Beginning to Grow Up”. Excerpts from address by FCC Chairman Coy before NAB convention, Chicago, April 18. (Vol. 6:16). APPLICATIONS FOR NEW STATIONS Filed Denver, Colo., 9 Danville, Va., 12 Portland, Me., 14 New Orleans, La., 14, 19n, 21n Augusta, Ga., 16n St. Louis, 16n Lancaster, Pa., 20, 32n Sioux Falls, S. D., 20 Columbus, Ga., 21 Hamilton, O., 27n Columbus, O., 28n Cincinnati, O., 32n, 61n Pittsburg, Kan., 38n Chicago, 111., 39n Minneapolis-St. Paul, 41n Las Vegas, Nev., 42n St. Petersburg, Fla., 43 Erie, Pa., 43 Beckley, W. Va., 43 Peoria, 111., 44n El Paso, Tex., 47n Montgomery, Ala., 47n Color TV — Sarnoff’s Views & RCA Plans, with Statement of Policy Regarding Patents. Salient portions of Brig. Gen. David Sarnoff’s statement before en banc session of FCC color hearing. May 3-4. (Vol. 6:18). Whys and Wherefores of the TV Freeze. Excerpts from addresses by FCC Chairman Coy before Portland City Club May 19 and Denver Rocky Mountain Council May 22. (Vol. 6:20). What’s Expected of the Manufacturers. Problems of freeze, color, uhf, oscillator radiation, aural radio, research, as discussed in address by FCC Chairman Coy before RTMA convention, Chicago, June 8. (Vol. 6:23). FCC Report on Color Television Issues, and Notice to Manufacturers for Further Proposed RuleMaking Regarding ‘Bracket Standards’. Full texts, including separate opinions of Commissioners Hennock, Hyde and Jones. (Vol. 6:36). Coy Reaffirms the FCC Color Report. Excerpts froin addresses by FCC Chairman Coy before National Electronic Conference, Chicago, Sept. 25, and Chicago Television Council and Radio Management Club, Sept. 26. (Vol. 6:39). Industry Responses to FCC Proposals for ‘Bracket Standards’. Summaries of all 36 replies filed in response to notice to manufacturers regarding color proposal. (Vol. 6:39, 40). Second FCC Report on Color Television Issues, and FCC Order Amending Engineering Standards to Include CBS Color System. Full texts, with dissenting opinions of Commissioners Hennock and Sterling. (Vol. 6:41). Stanton-Sprague Broadcasts & Other Comments on the TV Color Issues. Full texts of addresses delivered by CBS president Frank Stanton on Oct. 15 and RTMA President Robert C. Sprague on Oct. 22; also facsimile of CBS, Tele-tone and Pilot advertisements: Admiral flyer to dealers; editorial comment and cartoons about color TV situation. (Vol. 6:42). Mr. Coy Writes to Mr. Halligan. Full text of Nov. 2 letter from FCC Chairman Coy to Hallicrafters President William J. Halligan; also facsimile of Hallicrafters ad prompting letter. (Vol. 6:44). Exchange of Opinions on Color Television Issue (between editors of Washington Daily News and FCC Chairman Wayne Coy). (Vol. 6:49). FCC Authority Upheld But Color Edict Delayed. Full text of Dec. 20 decision, by 3-judge Federal Court in Chicago, on appeal by RCA, et al, from FCC color decision (Vol. 6:61). Supplements and Specaol Reports Published During 1950 References are to issues of Television Digest with articles pertaining to documents Directories