Television digest with electronic reports (Jan-Dec 1952)
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ESTIMATED COST
1. TRANSMITTER INCLUDING TUBES
»
2. ANTENNA SYSTEM INCLUDING TRANSMISSION LINE
3. FREQUENCY AND MODULATION MONITORS
4 STUDIO TECHNICAL EQUIPMENT INCLUDING
MICROPHONES TRANSCRIPTION EQUIPMENT AND OTHER EQUIPMENT USED IN CONNECTION WITH
PRODUCTION OF TV PROGRAMS
5. COST OF ACQUIRING LAND
6. ACQUIRING OR CONSTRUCTING BUILDINGS
7 OTHER ITEMS
TOTAL ESTIMATED COST OF STATION
FIG. 18. The summary sheet above will prove handy in quickly estimating the Total Capital investment.
Studio and Technical Equipment
Studio equipment, for film and network facilities only, no live studio $34.3
Additional film camera 10.6
Live studio programming, 2 cameras, lighting, audio equipment, video
switcher 50.4
Remote pickup, mobile unit, 2-camera field equipment, microwave,
audio 66.2
Additional live camera (each) 15.4
Basic film accesories 1.3
Complete film department. Sound on film camera, silent camera, film processor, storage facilities, etc... 12.5
Total Studio Technical Equipment $
Cost of Acquiring Land $
Acquiring or Constructing
Buildings $
(An experienced architect will make tentative drawings and estimate building costs. (Varies from $10 to $20 per square foot.) Equipment manufacturers will assist in development of floor plans and technical facilities).
Other Items
Installation costs (approximately 3% of Capital Investment for technical equipment). (Varies greatly with installation complications).
Scenery manufacturing equipment, art equipment.
Landscaping and miscellaneous.
Total Estimated Cost Other Items $
For the purpose of illustration a sample estimate is shown below for a typical station, with figures obtained from the preceding tables. Thus, the estimated cost of the TV station can be determined.
For this example, the Group “A” class of station would total up about like this: A Group “A” station has a 2 KW Transmitter, network, film and slide facilities, with no facilities for live programming.
Transmitter, Including Tubes
(Channel 7-13) $49.7
Antenna System, Including
Transmission Line 50.7
(6-Section, Channel 7-13,
Antenna $13.2
500' Tower, installed 26.9
650' Dual Run, Transmission Line 10.6)
Frequency and Modulation
Monitors (VHF) 2.6
Studio Technical Equipment. . . 35.6
(For Film and Network
only $34.3
Basic Film Accessories ... 1.3)
Cost of Acquiring Land
(Example Only) 5.0
Acquiring or Constructing
Buildings 25.0
(Cost listed for example only)
Other Items 8.5
(Installation $4.0. Attorney and Engineering Fees, $3.0. Misc.
1.5).
TOTAL ESTIMATED COST. . . . $177.1
Estimated capital investment costs of Groups “B”, “C”, and “D” stations also can be derived from the preceding tables and will vary according to facilities desired.
Estimated Yearly Operating Expense (Step 5)
The next logical step in the early stages of planning (and an important one) is the careful prediction of operating expense. A detailed analysis of predicted operating costs appeared in the “March-April” issue of Broadcast News. Reprints giving full details are available from the nearest RCA Field Representative, or from RCA Broadcast Equipment Sales, Camden, New Jersey.
However, as a convenience, sufficient information is included here to arrive at predictions in early cost studies. Therefore, a table is included below which summarizes estimated overall operating costs included in the earlier detailed analysis. In this earlier analysis, careful thought was given to all facets of operations, such as ( 1 ) personnel, (2) technical expense, (3) tube costs, (4) space considerations, (5) programming, (6) sales staff, and (7) administrative.
All estimates below represent wellequipped and adequately staffed television stations. Station categories are broken into the following four groups, defined below.
A. GROUP “A” STATION:
Program Sources: Networks, Film, and Slide. No Live Studio.
2 KW Transmitter.
B. GROUP “B” STATION:
Program Sources: Networks, Film, Slide, Single Live Studio.
10 KW VHF Transmitter.
C. GROUP “C” STATION:
Program Sources: Networks, Film, Slide, Live Studio and Remotes.
20 KW Transmitter.
D. GROUP “D” STATION:
Program Sources: Network, Film, Slide. Two or More Live Studios and Remotes. Master Control Room Maximum ERP.
Filing Application with FCC (Step 6)
At this stage in the planning of a television station, FCC Form 301 Revised, an application for a television station construction permit, can be filled in, with the guidance and assistance of the legal and technical consultants in preparation of exhibits concerning legal qualifications, financing, programming, and engineering data.
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