"Television: the revolution," ([1944])

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40 TELEVISION: THE REVOLUTION claim that audiences are strongly displeased by the idea of transcribed or delayed entertain- ment. Actually, the public demands instanta- neous broadcasting service only in two fields: news and sports. In drama, music, and comedy, there seems to be no objection to delayed trans- mission. The largest radio network in the world, built up during war-time by the Special Service Division of the War Department, has done its job entirely by transcription. Transcribed re- broadcasts for presentation at better listening hours have become an accepted part of network procedure. In music, John Jones seems to have a distinct preference for fine records, as opposed to live performance by less able artists. In other words, if the quality is the same or better, there is no reason to believe that audiences have any objection to delayed broadcasts. In the field of sight, the requirements of im- mediacy will be even less insistent. For movies have accustomed watchers to the full enjoyment of filmed entertainment, which is often many years old. The question of whether you would rather kiss a girl or her picture no longer has meaning. When can you recall seeing an audi- ence come out of a motion picture theatre,