"Television: the revolution," ([1944])

Record Details:

Title:
"Television: the revolution,"
Date:
[1944]
Publisher:
New York, Essential Books
Volume:
"Television: the revolution,"
Leaf #:
00061
Language:
English
Collection:
Broadcasting & Recorded Sound and Books
Format:
Books
Contributor:
Prelinger Library
Sponsor:
MSN
Coordinator:
Media History Digital Library
Date Added:
July 19, 2022
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42 TELEVISION: THE REVOLUTION cies and advertisers have proved that commer- cials can be among the most entertaining parts of a show. The same can be true in television. * * * There is one other request that the people of America will have to make of the new industry. They'll want it to have stature and guts. Amer- icans will expect their television producers to turn out programs of the best quality in the world—technically and dramatically. They won't be satisfied with drivel or nickelodeon stuff. Whether or not John Jones and his family can put it in so many words, they can sense in the new medium a potent force for the good of mankind. Television has already caught their imaginations. Subconsciously, they realize it can be great. People will not be satisfied with blue- prints which call for small-scale building in developing the new art. They will demand to see things that will really make them happier, wiser people. And we must give them the best visual entertainment that the brains of America can turn out. That, in a rather large nutshell, is what the public may expect of television. The television technician has had an extremely difficult job in