"Television: the revolution," ([1944])

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"WHO'S GOING TO PAY THE BILLS?" 55 of synchronizing theatre schedules to include the video news transmission. To be practicable, this network service must be offered to theatres exclusively. The cost will naturally be high. But once theatre audiences have enjoyed the thrill of instantaneous televi- sion news coverage, they will never again be satisfied with news-reels. It is reasonable to ex- pect that audiences will pay an increased admis- sion price gladly in order to enjoy theatre-tele of news and special events. By charging the customer direct, through theatre box-offices, network television can be profitable. It is interesting to think over some of the dra- matic means of news presentation. Even though instantaneous transoceanic video coverage is lost in the haze of the distant future, such service can be simulated in the following manner: an on-the-spot reporter can give verbal description of events taking place overseas, while the net- work video channel sends out graphic charts, stock shots, and telephoto stills illustrating what the commentator describes. These would be edited to make more dramatic the commen- tary which the foreign correspondent radios in. The place of the television camera in political