Theatre Catalog (1948-49)

Page scan 000433 from Theatre Catalog

Record Details:

Title:
Theatre Catalog
Date:
1948-49
Volume:
Theatre Catalog 1948-49
Leaf #:
000433
Language:
English
Contributor:
Media History Digital Library, Greig Dymond in memory of David Dymond, Paul Moore and Jessica Whitehead
Coordinator:
Media History Digital Library
Date Added:
June 19, 2025
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Poo bes8 MAGRAR MARK ALG TRADE 1-KW TO 70 AMPS The No. 2866 Magnarc is priced to meet "'small"’ 1-KW lamp competition . . . It is not a "pee wee" or tiny model lamp .. . It is full sized . . Can be converted at any time to use up to 70 amperes .. . Produces 10% higher screen illumination . . . Employs the largest reflector for I1-KW operation . . . Its many advantages make it the greatest buy in lamps today... . Does not restrict you to continued 1-KW opera: : tion if higher current is necessary . . The 2860 Magnarc is the finest arc lamp built ... At 70 amperes it produces 10% more light... Every conceivable feature provided, including carbon trim end, signal lights . . . Assures 80% side to centre screen illumination . . No "Hot" centre of light . . . The first choice of the industry .. . “FIRST WITH THE FINEST” TRADE MARK REG 120-180 AMPERES MAXIMUM LIGHT This modern lamp with coated "HySpeed" F 2.0 condensers and light heat filter glasses produces all the light there is . . . It is standard equipment of the majority of the largest theatres in the country . . . It is used by 80% of the largest Drive-In Theatres. : It is “omega™ when the question of maximum screen illumination is considered . . . Nothing can approach it i light volume . . . Assures satisfying projection regardless of the size of the projected picture, length of throw and weather conditions . . . Cannot be equalled by lower current lamps . “WHY EXPERIMENT?” v EM ALLEY MFG. C0. 552-554 WEST ADAMS STREET CHICAGO 6, ILLINOIS NATIONAL Division of National « Simplex © Bludworth,Inc. A UNIT OF NATIONAL STANDARD PROJECTION SYSTEM THEATRE CATALOG 1948-49 422 To facilitate inquiry re she above, please mention the volume and page number.