TV Guide (January 22, 1954)

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mee aaa eee Re ie “hn i A Ree cocemmemmmemmen Brilliant color of Ancient Mexico is embodied in dancing costumes of Autoctono Trio. on Indian themes; and the special type of mayhem called “lucha libre,” or free-style wrestling matches. However, along the border, where Mexicans all speak English, viewers prefer Bob Hope, Fred Allen and other top U.S. comics to the still unpolished programs offered by Matamoros and Tijuana television stations. U.S. musical shows, dramas, quizzes, give-aways, baseball, football and boxing are tuned in on Mexican sets. Mexico City is the hub of present telecasting activity, with three major studios operating and a_ fourth scheduled for later this year. Telecasting time ranges from 4 to 8 hours weekdays, with XH-TV stepping this up to 14 hours on Sundays. Inaugurated Sept 1, 1950, this is Mexico’s first commercial television station. It is owned by the O’Farrill interests. Romulo: O’Farrill, Jr.. XH-TV manager, dreams of “international” TV, with programs relayed to Mexican viewers from all over the world, and Mexican shows transmitted to USS. networks. But, for the moment, Mexican television has few U.S. shows. In drama, XH-TV has been pre