TV Guide (August 28, 1954)

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NEW YORK TV Teletype Bob Stahl reports; RED BUTTONS is following the relaxing pattern set by many other TV comedians by appearing only three weeks of every four when he starts his new Friday night show on NBC this fall. What program will fill that fourth Friday each month hasn't been decided. Enterprising mothers, irked about buying those special Winky Dink tracing kits so small fry can participate in JACK BARRY'S show, have the answer: a new plastic food-covering will adhere to the set, and kids can trace on it with an eyebrow pencil, chalk or crayon. Hall of Fame resvunes Sunday, Sept. 5, with a full-hour drama based on the life of ALFRED NOBEL, of Peace Prize fame. SARAH CHURCHILL will not return until January, but her voice will be used via tape recording through the fall. * * * It now turns out that J. FRED MUGGS was listed as excess baggage on his 'round-the-world flight. NBC actually received a bill from the airline for $96.60 for the chimp. DON McNEILL and his Breakfast Club, now seen only as far West as Omaha, go Coast-to-Coast starting in the fall. Expansion means the show will pick up 21 new stations in the Rockies and Pacific zones . . . ABC has chosen Saturday, Sept. 11, as the starting date for the new St ork Club show, so that the opener will precede the Miss America pageant to be telecast from Atlantic City. Comment, NBC's public affairs program, which moves into a new Sunday afternoon period this week, is expected to continue there through the regular fall and winter season ... TED MACK and his Original Amateur H o ur, being canceled again, may return as a daily daytime feature on NBC. * ♦ JERRY LEWIS, who receives about $20,000 as his share of each Co medy Hour appearance, staged a five-hour impromptu show for free when he returned to Brown's Hotel in the Catskills, the resort where he started as a busboy . . . Launching this week of Dr. Eve, new NBC soap opera, set off a full-scale reshuffling of daytime programs that saw Bride and Groom canceled. Whether it will return to TV is not known at this time. *Trade-mark, Teletype Corp. 3