TV Guide (September 25, 1954)

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four. The reason: to make room each month for what CBS labels “extrava¬ ganzas” and NBC tags “spectaculars.” You’ve already seen samples of what the networks have up their iconoscopes. CBS kicked off its Best of Broadway series with Helen Hayes, Claudette Colbert, Fredric March and Charles Coburn in “The Royal Fam¬ ily.” On NBC, Max Liebman offered Betty Hutton in an original musical comedy, “Satins and Spurs.” Besides Best of Broadway every fourth Wednesday, CBS has Chrysler’s Shower of Stars set for every fourth Thursday. Scheduled for the first pro- TV-bound: from top left, Betty Grable, Robert Young, Humphrey Bogart, Ron¬ ald Colman, Ginger Rogers, M. Mouse. gram were Betty Grable, Harry James and Mario Lanza—substantial drops for anybody’s shower. For the remain¬ ing three Thursdays each month the network is running a big-star drama¬ tic series titled Climax. Scheduled so far for Best of Broad¬ way are Monty Woolley, Joan Ben¬ nett and ZaSu Pitts in “The Man Who Came to Dinner”; Ethel Merman in “Panama Hattie,” and Humphrey Bogart in “The Petrified Forest.”