TV Guide (April 2, 1955)

as we see it Now that the dust has settled and war between the New York and Hol¬ lywood branches of television been narrowly averted, we can sit back and consider those “Academy of Tele¬ vision Arts and Sciences” awards. The humor of the situation was in the way those sophisticated New Yorkers—critics as well as TV ex¬ ecutives and performers—were taken in by a Hollywood-dominated outfit that, by labeling itself an “Academy,” managed to latch onto the publicity accorded the movie industry’s Acad- emy^-the one that awards “Oscars.” Before the TV “Academy” presented its “Emmy” awards, you’d have thought that the outfit represented the entire television industry. There wasn’t a peep from the Blast, not a question as to who belonged to the “Academy,” who was voting in the award competition, how the shows were being broken down into cate¬ gories for the voting. But after the awards, wow! The squawks were long and loud. The New Yorkers wanted everything but a Congressional investigation to find out how this thing had been foisted upon them. Week of April 2-8 LOCAL PROGRAM GUIDE Opens Opposite Page 12 i v mmmmm GU,Dt Contents TELETYPES New York . 3 ^ Hollywood . 23 ARTICLES TV Stars Write, Too . 7 How TV Lengthens The Arm Of The Law ...10 Eydie Gorme Is Busy Tonight .12 Greer Garson Wonts To Chew Scenery . 15 Operation Sullivan .18 CLOSE-UP Soys Tony Martin: 'Comeback? What Comeback?' . 4 PICTURE FEATURES Jackie Gleason's Birthday Party 8 Pinky Lee Lays An Egg .20 REVIEWS Horace Heidt's Show Wagon .13 The Lone Wolf .14 COLUMNS Fine Tuning • By Ollie Crawford. .14 Confidentially . . . By Sheilah Graham .22 Cover Photo By Elmer Holloway, NBC Vol. 3. No. 14 • Apr. 2, 1955 #105 Certainly some of the people who re¬ ceived Emmies deserved recognition from their colleagues in the industry. Unfortunately, by the time the com¬ plaints were in, the Emmy award had lost its glamor. TV could use an Academy of Tele¬ vision Arts and Sciences representing the entire industry, to make signifi¬ cant awards that everyone would ac¬ cept as accolades. As things stand now, though, New York will continue to play second fiddle to Hollywood, where, it has been said, a good press agent is worth a ton of talent, or a carload of real accomplishment. Walter H. Annenberg, Editor Merrill Ponitt, Managing Editor Alexander H. Joseph, Associate Editor Harry Harris, Associate Editor Oliver H. Crawford, Programming Editor Michael J. O’NeiM, Advertising Director Donold P. Kahn, Promotion Director Henry H. Oschay, Circulation Director James T. Quirk, Publisher TV GUIDE is published weekly by Triangle Publications. Inc., ♦00 N. Broad Street, Philadelphia 1, Pa. Rlttenhouse 6-1600 National Advertising Ottice, 488 Madison Ave., New York 22, N. V. Entered as second class matter at the Post Office at Philadelphia. Pa. Subscription Rates: In the U. S. 1 year $5.<X\ 2 years $8 00,3 years $11.00, single copy lie; In Can ada 1 year $6.00. 2 years $10.00.3 years $14.00: in Pan Amer ican Countries 1 year $7.00. 2 years $12 00 , 3 years $17.00; " !I Foreign Countries 1 year $8.00, 2 years $14.00. 3 years $20 00. may be reprinted without permission i 1.00. Copyright 1955 by Triangle Publications. Ir rial in tv GUIDE, including program information, - J -ssion ol the-jf^ *- le copyright ov Address subscriptions and changes of address to Box 8019, Philadelphia 1, Pa. Please allow four weeks for change of address.