We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
new locale, quickly bounced back. However, the day seems to be over when huge gaps separate the pace¬ setters from the rest of the field. As more good programs are fed into the hopper, competition increases for all shows. A smaller percentage of the total audience watches any given pro¬ gram. Lucy, for example, when it was tops in 1952, drew ratings almost twice as high as those that earned it the No. 1 spot in the latest Trendex. In their efforts to undermine Milton Berle’s ratings on NBC, other net¬ works have thrown just about every¬ thing at Uncle Mil tie. From the time Berle entered TV in 1948 until Lucy zoomed to the top position in 1952, he was always first or close to it. Although Bishop Fulton J. Sheen’s Life Is Worth Living, telecast on the Du Mont network opposite Berle, might have hurt him for a while, it was program quality, not competi¬ tion, that caused his brief slump. The astute Berle himself recognized this fact, radically revamped his format, hired Goodman Ace to head a corps of writers and promptly rejoined the leaders. CBS’ myriad moves to lower the boom on Berle began in the spring of 1949 with a show titled Cross Ques¬ tion. This was followed in quick order by Ccurt Is in Session, Film Theater of the Air (old movies), Command Post, Film Theater (again). Sure as Fate, Prudential Family Theater, Frank Sinatra (Sinatra plus Lucy cost Berle his rating throne), Sam Levenson and Draw to Win, more old movies, Leave It to Larry and Red Buttons, Ernie Kovacs, more films, Gene Autry and Wheel of Fortune, Autry and Red Skelton, Skelton and Blue Angel and, currently, Life with Father and Halls of Ivy. What does the desperate race for ratings mean to viewers? Hard-to- make decisions on what to watch. But also, in the long run, better programs. The networks must continue to seek new shows which will appeal so much to you that you’ll change your tuning habits. In that direction, many feel, can lie nothing but progress. Which Are Your Favorite Shows? The various rating systems, of necessity, use limited samples. If you're one of the viewers who wonder, "How come they never ask me?" here's a chance to vote for your favorites. The five principal rating systems recently listed the following shows among their Top 10's. In alphabetical order, they are: DISNEYLAND DRAGNET FORD THEATER GEORGE GOBEL GODFREY’S TALENT SCOUTS GROUCHO MARX I LOVE LUCY I'VE GOT A SECRET JACK BENNY JACKIE GLEASON MILTON BERLE OUR MISS BROOKS THIS IS YOUR LIFE TOAST OF THE TOWN TWO FOR THE MONEY WHAT’S MY LINE Which FIVE shows do you watch most often? Circle your five choices. Addi¬ tional lines are provided to write in favorites which may not be listed. MAIL THIS COUPON TO TV GUIDE, P. O. BOX 1199, Philadelphia 7, Pa.