TV Guide (July 16, 1955)

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Julius La Rosa leaned across the table in a corner of a penthouse restaurant that commanded a fine view of New York’s Central Park. Julius was about to order lunch for himself, his press agent and a guest. “Try the sparrowgrass,” he sug¬ gested, looking up from the menu. “With holiday sauce.” La Rosa, who at present is starring in not one, but two musical pro¬ grams on television, takes a whole¬ some delight in the realization that he is eating in the penthouse restaurants of New York rather than the one- armed diners he has so often encount¬ ered during his tours, and he also seems to be pleased by the fact that he now may be seen on the air almost as often as his erstwhile employer, the redoubtable Arthur Godfrey. One of the two new La Rosa TV projects is a Saturday night half-hour frolic and the other is a two-times- a-week 15-minute program which has taken over part of the old Perry Como time on CBS. As he sat in the restaurant and awaited the arrival of his lunch, Julius mused about these and other matters. He is a stocky young man with a broad face, a pleasant smile and a shock of kinky hair. He looks somewhat young¬ er than his 25 years. “I’ve got great big news for you,” he told his luncheon guest over an order of baked clams Florentine. “This is ‘Endsville.’ This is what you dream about out there: New York and your own show. This is the greatest.” How did he feel about taking over a spot formerly occupied by Como, whom La Rosa reputedly idolizes? “I’m flipping. I can still remember the first time I met Perry. I used to be one of those kids the ushers would have to throw out of the Paramount Theater whenever Perry or Frank Sinatra was playing. Then I joined the Navy. One day I had a leave and I went down to the radio studio and there was Perry, singing away. “We shook hands, I think,” Julius said, spearing a baked clam reflec¬ tively. “I can’t remember that part very well, but I think we did.” La Rosa’s second encounter with Como found him less devastated but still impressed. Last March he filled in for Como on TV while Perry vaca¬ tioned. “I walked in humble,” he re¬ called, “but every one was fine to me.” Julius has had considerable practice walking “humble” since continued Mark of success: Julius now needs a sec¬ retary. Here he dictates to Jan Colwell. On with the show: after business details comes a rehearsal with The Debutones. 5