TV Guide (February 19, 1954)

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let your throat enjoy smooth smoking ★ The Ray Boiger Show, “Where’s Raymond?”—ABC ★ The Big Story—NBC ★ Doug Edwards with the News- CBS Tuesday and Thursday See Program Pages for Time and Channel Outstanding .... ...and they are lllllu ! There is no substitute for PALL MALL -the finest quality money can buy Discover a smoothness, mildness and satisfaction no other cigarette offers you PALL MALL is Longer. See how mild PALL MALL’s smoke becomes as it is filtered further through PALL MALL's traditionally fine, mellow tobaccos. PALL MALL gives you a smoothness, mildness and satisfaction no other cigarette can offer you. PALL MALL is Finer. PALL MALL’s fine tobaccos are the finest quality money can buy, and fine tobacco is its own best filter for sweeter, smoother smoking. No other cigarette of any length can give you the pleasure you get from PALL MALL. The cigarette that changed America's smoking habits 12