TV Guide (July 23, 1955)

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NEW YORK TV Teletype Bob Stahl reports: 4 - Following critics* raves for Its Wide Wide World last month, NBC proceeding with plans to present the show alternate Sunday afternoons In the fall. Two separate production units will each do one show a month — It's that involved . . , And look for Wide Wide World to be the first to span the oceans — if and when transoceanic TV ever becomes reality. * * * DOUGLAS EDWARDS will have to do his news program twice each evening next fall -- once at 6:45 P.M, New York time and again at 7:15. CBS can't line up enough sta¬ tions to carry the show at Just one of those time per¬ iods . . . WIN ELLIOT takes over as Beat the Clock emcee during August while BUD COLLYER vacations. * * * MILTON BERLE, hosting the press at a "farewell party" before leaving town (he'll do next season's shows In Hollywood), re¬ vealed that his first TV program In 1948 cost $12,000; his last this season, $182,000 . . . Under his new plan of doing a dif¬ ferent type of show each week, BERLE has commissioned GORE VIDAL to write a satire to co-star TALLULAH BANKHEAD, and OCTAVUS ROY COHEN to write a comedy. BERLE also will do original musical comedies, some reviews, pertiaps some shows from outside locations * * * JACKIE GLEASON returns to his original TV studio, Du Mont's Adelphl Theater in New York, to film The Honey - mooners, with Du Mont's new "Electronlcam" process. JACklE started on Du Mont before striking It rich on CBS . . . Joe and Mabel to take over the Meet Millie time period In the fall, which means that MARllE WilSON'S Miss Pepperdlne, originally scheduled. Is out. # * « ABC set to televise the "Miss America Pageant" from Atlantic City again in September. BERT PARKS will emcee . . . ABC, a bul¬ wark of hour-long drama last season with U.S. Steel Hour . Elgin Hour , and Pond's Theater , still has no hour drama definitely set for the fain ABC Is willing, but the sponsors are weak. * * * CBS reportedly financing production on Broadway next season of the musical version of "Pygmalion." Naturally, this will give CBS first crack at doing the show later as a TV "special" ... DR. BENJAMIN SPOCK, famed baby authority, will have his own NBC show on Sunday after¬ noons In the fall. It's to be devoted not only to baby care but also to marriage counseling and other subjects. « « « Du Mont signed to televise 12 of the New York Giants* pro foot¬ ball games again next fall . . . Film TV will enjoy Its biggest season next fall. Networks estimate that at least 50 percent of all their regular nl^ttlme shows will be produced on film — and this despite all the live "spectaculars" on the agenda. *Trade-mark, Teletype Corp. Continued on Inside Back Cover