TV Guide (August 20, 1955)

Record Details:

Title:
TV Guide
Date:
August 20, 1955
Publisher:
Philadelphia: Triangle Publications, Inc.
Volume:
TV Guide - Pittsburgh (August 20, 1955)
Leaf #:
0009
Language:
English
Collection:
Broadcasting & Recorded Sound
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Date Added:
August 28, 2022
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TV HELPS DENTISTRY DISPEL SOME OLD FEARS To television’s many “firsts,” another was added in Chicago when Mrs. Lupe Hernandez, a 20-year-old house¬ wife, permitted Dr. Mort Neimark to extract four of her teeth right in front of WBKB cameras and every¬ body. At first glance, Chicagoans might have had qualms about watch¬ ing such stark, clinical details of a multiple extraction. Officials of the daily program, TV Dental Clinic, however, contend that the show points out the importance of dental care. Further, since the traditional and er¬ roneous fear of dentistry is often founded on the unknown, the pro¬ gram hopes to substitute knowledge for ignorance by showing just what happens in a dentist’s office. TV Dental Clinic is a 15-minute show, and, in just that time. Dr. Nei¬ mark plucked out four teeth and put in a temporary bridge. Both doctor and patient were able to smile and prove, “Now wasn’t that easy!” 10