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REVIEWS /continued Jimmy Durante Show The talents of Jimmy Durante, inexplicably, have seldom been exploited to their fullest extent on television. Not since his first year in the medium, when he was hailed by some as its virtual saviour, has his true potential been realized. This year, alternating with Donald O’Connor every other week. Durante condensed his show into a half-hour format and injected a certain amount of pace, often lacking in former years. His writers, however, insist on jailing him within the four walls of the Club Durante, restricting him to overly familiar song-and-dance antics. If there is a law against sending Durante on a visit to the zoo, for instance, it is a law which should be repealed instanter. Nor has the Schnozz been overly astute in picking his guest stars this season. Margaret Truman and Lauritz Melchior, for instance, did not quite come off. The Durante well is a deep one and has hardly been plumbed. If they will just get him out of that perennial night club, this can still be one of TV’s fine comedy shows. IFINE TUNING Jackie Gleason gets $11,000,000 con¬ tract. There’s no business like show business, if you don’t count counter¬ feiting. • This makes Gleason the first comic to be sponsored by Fort Knox. Jackie started out as a pants comic, and now he’ll be baggy only around the money belt. He’ll be getting more for a sketch than Rembrandt got for a painting. He’s the only guy in show business who can find out how it feels to stack million-dollar bills. • Gleason played “The Poor Soul,” but it’s a safe bet from now on By Ollle CrawfordQ he’ll never play “The Rich Heel.” • In his new program, Ralph Kram- den will be driving an armored bank-truck instead of a bus. Jackie’s renaming one of his characters Reg¬ gie Van Gleason The 3rd National Bank. As Regg\e says, money won’t buy happiness, but $11,000,000 is enough for the down payment. • If Jackie has the wolf at the door from now on, it will be because he bought himself a private zoo. • Gleason went to Europe last sum¬ mer, but next summer Europe will have to come to him.