Universal Weekly (1922)

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Vol. 16, No. 18 Universal Weekly 17 Fin! Nations' Bank Big Storm Holiday Goods and Toyw Al Our New P.,L«hi Slora Dodd '& Grove During the Storm, Teerlew Ice^ Cream" Ice Cream h B„fc. Bnch « \n,l„.d^\ Mould. Qiftoo Forge Ice and Bottling Works The Storm Gifts That Last Will L Frtdefcmg Masonic Theatre ^^d5^ , "Tf^Wjfl1 """ i * WednesdayThursday "The Storm" The Storm Diamond Bulooa Bracelet Watch WiO L FraWring '77>e Storm" lie Oftta Forft RatwoaJ Bank 77ie Storm Is Coming Thanksgiving After the Storm Christmas Bridge Pharmacy Wheo The Storm Round Oak Heater* Round OUi Chief fc A. Snead Furniture Co., Int Full Page from Clifton Forge Paper with Poem Used as Center Attraction. Poem Used as Adv. WHEN "The Storm" came to Clifton Forge, Virginia, for two days the Masonic Theatre, at which it was shown, sold the newspaper the idea of a page display to include the ads of local merchants. As a special inducement the theatre offered a poem which had been written by a local celebrity. This poem is so unusual that we print it herewith. The Poem There were three, he and she, an' the slippery villain, They both loved her madly, but she wasn't willin' To stand up and choose, for the man she'd refuse Would make trouble and there might be a killin'. The first was a rough guy, but tender of heart, With pistols and leggin's and lookin' his part — "Girlie, I'm mad for you, let's skip in my canoe," Shades of glory, he certainly was smart. The other chap was from Lunnon's fair Strand, He had come for his health to this faraway land, — Now, he was a wily bird, strong for the spoken word, Offering wealth in return for her hand. Universal Starts New Year With Popular Author Stories AN imposing array of pictures adapted from well-known plays, popular novels and other published stories is listed by Universal in its forecast for the opening months of 1923. The pictures form the schedule of Universal attractions, to be released one each week beginning on January 1st. In the list is included pictures written by such well-known authors as Sinclair Lewis, George Randolph Chester, Richard Harding Davis, George Barr McCutcheon, and the internationally heralded Norwegian author, Johan Bojer, as well as pictures by other writers of national prominence. The first Universal release of the New Year will be "The Flaming Hour," a story by Mrs. George Randolph Chester, in which Frank Mayo is starred, and of which Edward Sedgwick is the director. Following this will come a special cast production, "The Ghost Patrol," adapted from Sinclair Lewis's celebrated story of that name. Ralph Graves, Bessie Love, George Nichols are in the cast, which was directed by Nat Ross, maker of several hilarious Hoot Gibson comedy dramas. The mid-January release, "Kindled Courage," directed by William Worthington from a story by Leet Renick Brown, with Edward (Hoot) Gibson as the star, there will be released a Herbert Rawlinson picture adapted from "The Scarlet Car," one of the celebrated "Scarlet Car" stories of Richard Harding Davis. Stuart Paton directed it. The last January release will be a special production adapted from "The Oh, help me, I love the gal! number one cried, And the Englishman, facing him boldly, replied, I feel for her, too, just exactly as you — But sad to relate, readers, one of them lied. Twas in the last reel, with the fire coming fast And a-bustinp up everything as it came past, When from a dark greed, came a villainous deed, And the audience knew the true villain at last. There were three, he and she, an' the slippeTy villain, And the girl to the lucky one said: "I'm willin'." Now which do you think was the fortunate gink? And why wasn't there any killin'? Bower of a Lie," a world-famed novel by Johan Bojer. This story ranks as one of the strongest ever penned in any tongue. It was crowned by the French Academy. Universal has filmed it with a top-notch cast including Mabel Julienne Scott, Earl Metcalf, June Elvidge and Maude Georgeand David Torrence. George Archainbaud directed it. Among the February releases will be "The First Degree," a Frank Mayo picture adapted from "The Summons," a story by George Patullo, directed by Edward Sedgwick; "The Love Letter," a Gladys Walton attraction directed by King Baggot from a story by Bradley King, and "The Gentleman From America," a side-splitting Hoot Gibson picture written by Raymond L. Schrock, scenario editor at Universal City, and directed by Edward Sedgwick. It is probable that the last February release will be "The Prisoner," an adaptation of George Barr McCutcheon's famous novel, "Castle Craneycrow," with Herbert Rawlinson asstar. In addition to the aforementioned pictures which now are in production, Schrock recently has acquired an unusual selection of new story rights, which are being put into production as fast as they can be translated for the screen. These forthcoming productions are "The Chicken That Came Home To Roost," a short story from the November Cosmopolitan, written by Frederic Arnold Kummer, which will be used as a Gladys Walton starring vehicle; "Nobody's Bride," a magazine story by Evelyn Campbell, which Albert G. Kenyon is preparing for Herbert Rawlinson's use; "Mirage Land," an original by Roy Myers which George C. Hull is adapting as a vehicle for Edward (Hoot) Gibson; "The Ninth Man," by George Randolph Chester, another future Rawlinson story; "The Winning Hand," by John Russell, published first in the Red Book Magazine, and then in a volume captioned "Where the Pavement Ends," which will be an all-star production; "His Goood Name," a Collier's Magazine story by William Slavens McNutt which Frank Beresford and Schrock are preparing as an all-star special to be directed by Harry Pollard, and "The Six-Fifty," a. successful New York play by Kate McLaurin which Doris Schroeder is preparing as an all-star production. The character of these stories indicates the general trend toward better starring vehicles and bigger all-star stories, in line with Universal's announced policv to top the international market in 1923.