Universal Weekly (1923-1925)

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Univ?:RSAL Weekly October 6, 1923 AN AVALANCHE No. 351, — Straight from the Shoulder Talks by Carl Laemmle, President of the Universal Pictures Corporation IN the whole wildly exciting career of the Universal, no such flood of contracts has poured into our office as we are now receiving day after day and week after week! It's an avalanche! It's a tribute to the fact that Universal is setting the pace for the whole industry as never before. For many years I thought Universalis business was big but it was nothing compared with the genuine BIG BUSINESS which is literally burying us now. Our organization, even though enlarged time after time, is taxed to its capacity in checking and verifying contracts. I have no way of knowing whether other producers are having equally exciting experiences; but if they are, it is an indication of the biggest year in the history of the industry. If they are not, it is only an additional proof of what I have already told you, namely, that UNIVERSAL HAS THE PICTURES! Not only are the exhibitors grabbing the Universal product more quickly and more sweepingly than ever, but they are voluntarily passing the word along to others. Long before our salesmen are able to cover their territories word has reached their customers that Universal has the pictures. The eyes of the whole trade are on Universal!