Universal Weekly (1917-1934)

Page scan 000616 from Universal Weekly

Record Details:

Title:
Universal Weekly
Date:
1917-1934
Author:
Moving Picture Weekly Publishing Co.
Publisher:
New York, Motion Picture Weekly Publishing Co.
Volume:
Universal Weekly
Leaf #:
000616
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
The organ of the Universal Film Manufacturing Company. Previously titled MOVING PICTURE WEEKLY.
Date Added:
September 19, 2024
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A SHOWMAN I I No. 799 Straight-from-the-Shoulder Talk by Carl Laemmie, President of the Universal \ Pictures Corporation ' I In this exciting business of ours, where brains, initiatixe and timeliness are most easily converted into cash, there are people who just work in picture theatres — and there are showmen. 1 Now my idea of a showman is one who, if you dropped a gold mine into his lap, would know how to develop it, or at least take the trouble to find out how to mine its | precious ore. ! When Universalis salesman signs you up for 'The Man i Who Reclaimed His Head," he is literally dropping a gold mine into your lap. How much extra you will get out of it depends entirely upon how you go after it. If you dig deep with ads and exploitation, you'll get gold. 'The Man Who Reclaimed His Head" opens up one of the finest exploitation avenues ever offered by a motion 1 picture. Its story is so timely that it is still scorching the | front pages and editorial columns of the nation's newspapers—the ammunition investigation, the armaments scandal. And see what is happening in the renewed Senate 1 investigation in Washington ! m 'The Man Who Reclaimed His Head," in addition to its