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ADVERTISE, IF YOU WANT RESULTS!
THE day of the Exhibitor who doesn't advertise is passing. The moving picture business is progressing so fast that the man who doesn't advertise will soon be left in the rear with the failures. WE must advertise and YOU must advertise. It's the life blood of this business, the same as it is in ANY LIVE profitable business. It's absurd to think that you can sit back with hands folded and say to yourself: "Oh, F\e got a fine house; the people are bound to come to me". That kind of an Exhibitor will wake up some fine morning and And his business GONE.
The Universal spends hundreds of thousands of dollars annually to educate the public to SEE Universal pictures in Universal theatres all over America — in Canada, England and many other countries. We would be tickled to death to put this advertising into our own pockets if we could do so, but we can't, don't intend to and WON'T. Don't matter how you advertise your house and Universal pictures so long as you ADVERTISE and keep at it. Now, make up a list of what you need from the supplies shown below, and BEGIN ADVERTISING NOW AND KEEP EVERLASTINGLY AT IT.
MAKE UP YOUR ORDER STATING NAME OF PLAYER, AND GIVE EXACT QUANTITY WANTED OF ELECTROS, SLIDES, PICTURE POST CARDS, 11x14 PHOTOS AND 22x28 PHOTOS OlF EACH.
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Matt. Moore
Cleo Madison
Edna Maison
Violet Mersereau . . .
Harry C. Myers
Chas. Ogle
Dorothy Phillips...
Edna Payne
.Mary Pickford
Herbert Rawlinson.
Ford Sterling
Brinsley Shaw
Vera Sisson
Rosemary Theby . . .
Irene Wallace.
Marie Walcamp. . . .
Hen Wilson
Frances M. Nelson.
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Anything muiKeu inns iaj indicates that that particular article is not in stock.
Distributing Offices Handling Universal Service in United States, Canada and the Philippines
ARIZONA: Phoenix— Calif Film Exchange, 220 Washington St. ARKANSAS: Ft. Smith— Universal 1". & S. Co., 17 No. 6th St. CALIFORNIA: San Francisco— Calif. Film Exchange, 54, 7th St.
Los Angeles — California Film Exchange, 730 S. (Hive St. COLORAIX): Denver— Win. H. Swanson Film Co., Railroad Bldg. CONNECTICUT: New Haven— Universal Film Exchange of N. Y., 221) Meadow St.
DISTRICT OF COLUMBIA: Washington Washington Branch
Interstate Films Co., 410 Ninth St.. N. W. FLORIDA: Tampa —Consolidated Film iVr Supply Co.
Jacksonville — Consolidated F. & S. Co., Prince Theatre Bldg. GEORGIA: Atlanta— Consolidated F. & S. Co., Rhodes Bldg. ILLINOIS: Chicago— Anti Trust Film Co., 128 W. Lake St.
Laeuiiule Film Service. 205 W. Washington St.
Standard Film Exchange. 172 W. Washington.
Cairo — Universal Film »V Supply Co., Sth and Washington Ave. INDIANA: Evansville — Central Film Service Co.
Indianapolis — Central Film & Supply Co., 11". W. Georgia St. IOWA: Des Moines— I.aemmle Film Service. :',11 Hubbell St. KANSAS: Wichita— Universal Film & Supply Co., 155 N. Main SI KENTUCKY: Louisville— Universal Film Exchange, 319 W. Jef ferson St.
Central Film Service. 40:5 S. 4th Ave. LOUISIANA: New Orleans — Consolidated Film & Supply Co., !»14 Gravier St.
MAINE. Bangor — New England Universal Film Exchange, ll'i Franklin St.
MARYLAND: Baltimore— Baltimore Film Exchange. 412 E. Baltimore St.
MASSACHUSETTS: Boston— New England Universal Film Exchange, lioo Boylston St. Springfield — Universal Film Exchange of N. Y.. :'>:! Lyman St. MICHIGAN: Detroit— Detroit Universal Film Co., 87 Woodward Ave.
Grand Rapids — Universal Film Exchange. ."> Hawkins Block. Escanaba — Detroit Universal Film Co. Saginaw — Detroit Universal FHm Co.. 4 Mercer Bldg. MINNESOTA: Minneapolis— Laemmle Film Service, 252A Hennepin Ave.
MISSOURI: Kansas City— Universal F. & S. Co.. 214 E. 12th St.
St. Louis — Universal Film & Supply Co., 211(1 Locust St. MONTANA: Butte— Wm. H. Swanson Film Co. NEBRASKA: Omaha— Laemmle Film Service. 1122 Farnam St. NEW JERSEY: Newark— Universal Film Exchange of N. Y.
(Newark Branch), 230 Market St. NEW YORK : Albany— Rex Film Exchange. 7 Maiden Lane.
Buffalo — Victor Film Service. 35 Church St.
New York City— Universal Film Exchange, 115 E. 23rd St.
New York City — Universal Film Exchange (Mecca Branch), 1000 Broadway.
NORTH CAROLINA. Charlotte— Universal Film A: Supply Co.,
.'507 \\ est Trade SI . OHIO. Cincinnati— CincinnatiBuckeye Film Exch., 236 W. 4th Av.
Cleveland — Victor Film Service, Prospect and Huron Sis.
Toledo — Toledo Film Exchange Co., 139 Huron St.
Columbus— Cincinnati-Victor Film <"<■., 1 7'. > 1 o No. High St. OKLAHOMA: Oklahoma City— Universal F. & S. Co.. 116 W. -.1 St OREGON : Portland— Film Supply ( lo., of Oregon, 385 1-2 Alder St. PENNSYLVANIA: Phila. — Eagle Projection Co., 1304 Vine St.
Philadelphia— Interstate f ilms Co., 1304 Vine St.
Philadelphia— Philadelphia Film Exchange, 121 X. 9th St.
Pittsburgh — Independent Film Exchange, 415 Ferry St.
Scranton — R. & K. Film Exchange, 220 Adams Ave.
Wilkes-Barre — Exhibitors' films Exchange, 01 I'enn Ave. TENNESSEE: Memphis— Consolidated F. & S. Co., 226 Union Av. TEXAS: Dallas— Consolidated Film ,V Supply Co., 1900-1802 Commerce St.
El Paso— Consolidated Film & Supply Co., 309 Caples Bids-.
El Paso — Wm. II Swanson F. & S. Co., Little Caples Bldg.
San Antonio — Consolidated F. & S. Co., Princess Theatre Bldg. UTAH: Salt Lake City— Wm. H. Swanson Film Co., Mclntyre Bldg WEST VIRGINIA: Wheeling— Universal Film Exchange. Register Building.
Charleston — West Virginia Amusement Co., Lyric Theatrn Bldg.. Capitol St. WISCONSIN: Milwaukee— Universal Film Exchange, 133 Second St. WASHINGTON: Seattle— Film Supply Co., 1301 Fifth Ave.
Spokane — Film Supply Co., 211 .Tones Bldg. EASTERN: DOMINION OF CANADA.
Toronto, Ont. — Canadian Universal Film Co., Ltd., 11 Richmond St. W.
Montreal, Que. — Canadian Universal Film Co., Ltd., 205 St. Catherine St.
St. John. N. B. — Canadian Universal Film Co., Ltd., 37 Union St. WESTERN:
Calgarv, Alta. — Canadian Universal Film Co., Ltd., 407 Eighth Ave. W.
Vancouver. B. C. — Canadian Universal Film Co., Ltd., 516 Holden Bldg.
Winnineg. Man. — Canadian Universal Film Co., Ltd., 115 Phoenix Bldg.
Regina, Sask. — Canadian Universal Film Co., Ltd., 200 Westman Chambers.
HAWAII: Honolulu— California Film Exchange. PHILIPPINE ISLANDS: Manila— Universal Film & Supply Co., Universal Bldg.