Universal Weekly (1933-1935)

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UNIVERSAL WEEKLY = Jan. 13, 1934 Maynard Good Money Getter 2 4 EEL GLEN W. DICKINSON THEATRES, INC. Dickinson Theatre Bldg. Lawrence, Kansas Re: INVISIBLE MAN December 12, 1933 Mr. Benny Benjamin, Universal Pictures, Inc. Kansas City, Mo. Dear Benny: Wish to advise that we are now running the above picture at our Varsity Theatre in Lawrence and it is pleasing and doing a swell business. This picture is an answer to a showman's dream and any live wire exhibitor with any idea of exploitation is destined to do an unusual gross with it. Thanks to Universal for "THE INVISIBLE MAN' and may they keep up the good work. With kindest regards, I am Yours very truly, [signed) GLEN W. DICKINSON Anyone who has any doubt about the drawing power of Ken Maynard better read this telegram. It tells the story of a doubtful theatre owner by the name of Louis Charninsky of the A GOOD COMEDY VINCE BARNETT in Starring Role of A TRIFLE BACKWARD ” [Miami Campbell, Vince Barnetl and Gertrude Short in a scene representative of the title, “A Trifle Backward,” one of the cleverest of the Warren Doane productions in the series of UNIVERSAL REEL COMEDIES Capitol Theatre, Dallas, Texas, who used "Strawberry Roan" as a trial horse to find out whether there was money in westerns. And this is what he found: By Permission Of Motion Picture Hera Id INVISIBLE MAN: Claude Rains — A picture from Universal that will do a grand business anywhere. I played it too early and ran into a severe cold snap. It has novelty and mystery and gets away from the Frankenstein type. Plan on bringing it back. Step on it and don't play it as a horror picture. Different than anything I have ever played — E. A. Reynolds, Strand Theatre. Princeton, Minn. Small town and country patronage. + + + GLEASON'S NEW DEAL: Jim Gleason — A good two-reel comedy. Funny. — Bert Silver, Silver Family Theatre, Greenville, Mich. General patronage. WESTERN UNION DALLAS TEX JAN 7 ANDY SHARICK UNIVERSAL FILM CO 730 5 AVE NYIv OPENED TODAY WITH KEN MAYNARD IN STRAWBERRY ROAN JUST TO SEE IF COULD DO ANY BUSINESS WITH SAME WANT YOU TO KNOW WE HAD TO STOP SELLING TICKETS FOR OVER ONE HOUR TODAY STOOD THEM ALL OVER THE HOUSE ALL DAY SURE GOOD MONEY GETTER YOU HAVE MY PERMISSION TO PUBLISH THIS LOUIS CHARNINSKY