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12:
UNIVERSAL WEEKLY
Mar. 16, 1935
— T
Celebrates !_ Anniversary
Carl Laemmle started to build Universal City in 1914 in San Fernando Valley, on the site of one of the battles which made the State of California independent of Mexico.
ON Friday of this week the pioneer of all California moving picture studios and the only studio designed as a city celebrated its twentieth anniversary. This is Universal City, opened with a golden key in 1915 by its president, Carl Laemmle, and still under the same management. President Laemmle was the central figure in the celebration planned for March 15th on this historic lot where more than 2250 films have been made, and where most of the stars and celebrities in pictures began or developed their careers. President Laemmle invited all the men and women who have worked at the studio over that two-decade span to a special luncheon in the Indian Room of the studio restaurant and all those who were in his employ in 1915 to a big reception which was held on the huge "Bride of Frankenstein" set.
Among the stars who began their careers there were Lon Chaney, Janet Gaynor,
John Boles, Boris Karloff, Fay Wray, Mary Philbin, Reginald Denny, Harry Carey,
Laura La Plante, Hoot Gib
son, Eric Von Stroheim, Jack Dempsey, Jim Corbett, Paul Whiteman, Margaret Sullavan, Bela Lugosi, Lew Ayres, Betty Compson, Priscilla Dean, Esther Ralston, Jean Hersholt and Jack Holt.
Its directorial s^aff has included at various times Hobart Henley, Frank Lloyd, William Beaudine, Robert Z. Leonard, Frank Borzage, John Ford, Clarence Brown and Lois Weber. Irving Thalberg was once manager of Universal City and so was William Sistrom.
Situated five miles from the heart of Hollywood and some thirteen miles from the center of Los Angeles, Universal City was founded because the company began to outgrow its studio at Gower Street, Hollywood, where it had moved in 1913 from Fort Lee, N. J. After a six month search for a suitable site, Isadore Bernstein, General manager of Universal Studios under orders from Carl Laemmle purchased the Taylor Estate and began building the new studio. It had the first electric light stage. Movies previously
The first panorama picture ever made of Universal City.